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Projects credited in

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  Urban Outfitters
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  Thumbs Up - ICK MugProduct Design Invented and developed new and innovative product concepts to production to market. Conducted background research (understanding target audience & product competition) and designed products to fit a seasonal trend.
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  Trend Forecast for Materials InnovationsBriefed by Unique Style Platform I have broadened my skills in research and consoladation of trends to form a concise report communicating the key research findings. The first board explores vegan and plant based alternatives to leather from #banana #leaf technology, #coconut water #solutions and #apple and pineapple #waste @pinatex @desserto and @bananatex being key examples. @H&M is also using #vegea for their shoes and pouches as a more #ethical material solution. Natural dying by @flaviaara
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  Three Ways To Wear/Urban OutfittingThree ways to wear was created for Urban Outfitters blog to create content to help push the sales of certain products that the buyers had high hopes for. This project was created by myself with sourcing the talent of Brittany Bathgate in her first ever brand collaboration and since has seen her explode onto the fashion scene.
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  SunnyLife x Urban OutfittersSet design for e-commerce product pages for Australian beach brand Sunny Life. Client: Urban Outfitters UK London, February 2020
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  RUDE FOR URBAN OUTFITTERSOur aesthetic is big and bold, humorous and unapologetic, which is why we feel that collaborating with Urban Outfitters is such a good match. Rude are big fans of Urban Outfitters and they have allowed us free rein in creating this bespoke collection entitled 'Home is where your stuff is'. Rude's vibrant illustrations and textile applications are applied onto large scale textiles and everyday objects like stacking tins and shower curtains.

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