I am a graphic designer based in London, specialised in Motion, Web, Branding, Art Direction and Photography Production. I've been involved in multiple campaigns for different clients such as Hearst, Selfridges, MADE, We Hate Pink, IKEA, Disney, Volkswagen, Bacardi Group, Economist and Virgin. In the past I've worked with Proximity London, Elbow Productions, Web Made Good and CHK design. As a producer I collaborated in fashion editorials published in magazines such as Schon!, Mia Le journal, D’SCENE, Teeth Online and ELLE. Some of this work can be found on my photography/production portfolio: www.anapedro.com. Want to collaborate? Let's talk!Locked Pro Plan feature
While working at Hearst I've designed Motion Graphics to be used in the brands' social media platforms for Magazines such as Men's Health, Elle and Cosmopolitan. Liaising with the design team, video editors and project managers to ensure all the briefs were approached accordingly to the different brand's guidelines and deadlines.
Email design for different Boden's Campaigns, from Sale, product launch and articles for womenswear and childrenswear. Liaising with art directors, head of design, design team, copywriters and project managers to ensure all the emails were done accordingly to tight deadlines, brand voice and guidelines.
While working with Selfridges I edited videos that were meant to be used on the store' screens. I also animated Digital Banners to promote the brand's app as well as screens to be used in store and I worked on digital assets to be used on Selfridges' website.
Motion Graphics, Social Media and Digital Assets for Made.com's sale campaigns for the UK and global markets. Liaising with producers, art directors and head of design to ensure all the briefs were done according to brand guidelines, expectations and deadlines.
Motion Graphics, infographics, presentations, banners, socialmedia, Direct Mail, e-mail design and other forms of digital and print engagement for Proximity’s Clients campaigns and global markets. Liaising with project, account managers and art directors to ensure all the briefs were done according to brand guidelines, client expectations and deadlines. Image searching and retouching for different brands’ deliverables. Story board, concept, motion graphics and video compositing.
In this company I had the opportunity to collaborate in Historical and Cultural Projects getting closer to Exhibition Design. For instance I designed all the communication (website/panels/leaflets/logo) of St Benet's Abbey, a monument owned by the Norfolk Archaeological Trust, situated in Norfolk, UK. I was also responsible for World War II Map Animations and for the Design of Hear My Story Interactive Panel for the exhibition HMS - Hear My Story of the Royal Naval Museum at Portsmouth. And for the The Wings Museum (Branch of the Royal Air Forces Association) I've designed a Interactive Database of the World War II British Pilots.
I had the opportunity to collaborate with CHK design in projects as: - Arup Associates Catalog, being responsible for organization of material and assisting in the design of the Arup Journals timeline as well in some other graphics - F.N. Souza Catalog for the Grosvenor Gallery, being responsible for the layout composition and its organization. - Host Mark Shields AD design to be included in the Royal Academy Magazine for the Grosvenor Gallery.
Internship Program - INOV Contacto (C17) Email design and Front end development and social media assets.
Short course focused on the introduction to fashion photography, studio lighting, location photography, mood boards' creation and Production (hair and make-up, stylists, models).
1st year of Design BA at the Architecture Faculty of the University of Lisbon.