Anaelle Amarasinghe
Available

Anaelle Amarasinghe

French & English CopywriterLondon, United Kingdom
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Anaelle Amarasinghe
Available

Anaelle Amarasinghe

French & English CopywriterLondon, United Kingdom
About me
When I was a kid, no one could pronounce my surname. Now that I’m older, no one can pronounce my first name either. My challenge in life? Make it as a copywriter with a name no one can remember.
Projects
  • Eurostar
    EurostarIdea Make Eurostar the top of mind mode of transport when crossing the Channel by creating a strong brand identity and striking tone of voice that emotionally connects with European travellers. Media 360 campaign ‒ from social to prints and taxi covers For the English, French and Belgium markets Role English & French copywriting, branding, tone of voice
  • Stoosh
    StooshIdea Ensure BAME women feel included, respected and accepted in today’s British society by creating a unique Instagram platform that boosts their representation on social media and pushes messages of female empowerment and sisterhood. The #InOurSkin strand focused more specifically on body image.
  • Reeves
    ReevesIdea Transform Reeves’ image - from a dated arts and crafts store to a inventive, inspirational and vibrant place where adults can nurture their creativity. Media 360 campaign Role English copywriting, branding, tone of voice
  • LinkedIn
    LinkedInIdea LinkedIn had a perceptional problem – most young people regarded it as pale, male and stale. It was time to break that image by showcasing the brand’s most inspiring and creative members.
  • Not On The High Street
    Not On The High StreetTask Write fun and inspiring comms to keep audiences engaged with all Not On The High Street has to offer.
  • Tesco
    TescoIdea Tesco wanted to get customers excited for the holidays, so they decided to offer the season’s most popular fruits and vegs at a discounted price. To celebrate this offer, we decided to come up with a festive packaging.
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Work history
    T
    T
    French copywriterThis is gravy
    London, United KingdomFreelance
    Transcreation of ATL comms for Luxembourg bank Raiffeisen
    Onfido logo
    Onfido logo
    Bilingual copywriterOnfido
    London, United KingdomFreelance
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Skills
  • Advertising
  • Writing
  • Copywriting
  • Content Writing
  • Branding
  • Conceptual Thinking
  • Creative Writing
  • Long Copy
  • Bilingual French/english
Education
    U
    U
    MA Creative AdvertisingUniversity College Falmouth
     - Falmouth, United Kingdom
    Develop conceptual thinking to be a top-high creative. Finished with a distinction.
    S
    S
    Masters in CopywritingSup de pub
     - Paris, France
    Learning the craft and skills involved in copywriting. Finished with a first.
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