Projects credited in
- Les Twins | Roland Garros | adidas TennisChallenge: Activate adidas sponsorship of Roland Garros, create hype around the Yohji Yamamoto x adidas collection and land the campaign line #CreateYourMark . Idea: We collaborated with the French dance duo 'Les Twins' and enabled them to ‘create their mark’ on centre court with the worlds media watching. Their creative movements created huge hype around the adidas Y3 tennis collection and hijacked a traditional space. Highlights: Influential Les Twins fan accounts picked it up and the activa