Anna Miles

Anna Miles

Senior Brand and Marketing ManagerLondon, United Kingdom
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Anna Miles

Anna Miles

Senior Brand and Marketing ManagerLondon, United Kingdom
About me
💻 8 years of brand and marketing experience. Predominantly working on brand strategy, brand campaigns and content creation 🚀 Im fascinated by network effects by getting the right audience to pay attention through creating a culture around products.
Projects credited in
  • Meet the Delevingnes: Della Vite launches state-side.
    Meet the Delevingnes: Della Vite launches state-side.Della Vite prosecco launches in the USA.
  • DV Rosé | The taste of an Italian summer.
    DV Rosé | The taste of an Italian summer.It's always summer on the Italian coast. Wall clocks tick by at their own pace here, Sweat quietly beads on icy bottles, left in the sunshine between swims. Life moves a little more slowly in this part of the world. As do we - growing our grapes at nature's pace, Letting them ferment an extra 30 days to give you that crisp taste. We took our time making it. So you could take your time drinking it. DV Rose. ---------- Della Vite is the first joint venture between sisters Chloe, Poppy and
Work history
    Woo by ITV logo
    Woo by ITV logo
    Marketing ManagerWoo by ITV
    London, United KingdomFull Time
    Della Vite logo
    Della Vite logo
    Senior Brand and Marketing ManagerDella Vite
    London, United KingdomFull Time
    - Manage the UK's marketing content calendar, working closely with the Creative Director to strategise and execute multi-channel campaigns in line with seasonal brand activity - Work closely with the celebrity founders to raise the brands profile via social support, fashion + lifestyle partnerships and events - Manage the in-house brand team, freelance designers and our external agencies - Lead the creative process on campaigns from initial strategy right through to production of assets - Maintain awareness of consumer trends and youth culture - Uplift brand and drive awareness and consumer engagement - Build brand love and affinity by creating community focused work Grown the brands Instagram following from 15k - 60k+ - Analyse campaign channels and consumer data to make informed decisions on how to improve messaging and targeting - Regularly coordinate with PR, Sales, Ops and Senior Management to ensure campaigns are aligning or adapting with forecasts - Create monthly reports to present back to stakeholders - Manage and strategise the UK brand budget
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Skills
  • Advertising
  • Advertising Agency
  • Branding
  • Brand Strategy
  • Marketing
  • Events
  • Editorial Fashion
  • Creative
  • Accounts Administration
  • Client Service