I am a consultant Editor and Social Media Strategist with extensive experience of writing persuasive content and formulating social media strategy for high-profile brands and organisations spanning multiple sectors and industries. Specialising in food and lifestyle copywriting, journalism and social media campaign strategy, I have a successful track record of working across all traditional and digital media channels to produce compelling copy and create social media objectives that engage users and achieve brand objectives.Locked Pro Plan feature
Planning, developing and executing social media campaign strategy for brands such as Honey Hunter UK, Kodak and Mizuno. Copywriting and consultancy for Imperial Leisure, Somo Global Ltd, Walker Media and DC Storm. Sub-editing for Sapient Nitro. Features for The Guardian, The Pool and Londonist. Specialising in tone of voice for brands and organisations and project managing editorial projects.
Working with the commercial area of C4 Interactive to oversee the design, build, and testing of online integrated ad campaigns for all areas of C4.com, and advising on campaign copywriting in alignment with C4 branding policies.
Creating copy for Channel 4, ORM, Zone Content Agency, Fire & Knives, Waitrose Food Illustrated, The Green Man Festival, The London Organic Spirits Company, Sloeberry Trading, and Twin Trading Ltd. Also writing web content, features, advertorials, and promotional literature for DC Storm.
Working for the UK’s largest organic delivery company, I project managed the redesign and overhaul of their website, and wrote the copy for the new site as well as their catalogues, brochures, newsletters, promotional e-flyers, and new in-house branded food packaging and labels.