About me
I am a dedicated and driven live events professional with over 20 years of experience in delivering events. I have played a crucial operational and production based role in a number of award winning agencies having the opportunity to work on a wide range of campaigns for clients like adidas, 20th Century Fox and Kellogg’s. Over the past 4 years I have continued my career as a successful freelance professional and have increased my experience and scope of work on projects such as Primark’s 50th Anniversary conference, Google Cloud at RBTE, SONOS Re:Scored At Abbey Road and a number of European motor shows for Honda.
Projects credited in
- Primark- Forward ThinkWhat were we trying to prove? Primark's exciting plans for the future through an immersive employee conference; celebrating their 5oth birthday and looking to the future. Think. A conference unlike any other. A festival-like experience across three venues with talks, technology, exploration spaces, a fashion show and much more. Deliver. We took over a disused warehouse in Birmingham and converted it into a breathtaking conference venue housing 1,000 attendees. This venue was combined with food3
- Sonos:ReScoredAmplify + Sonos celebrate the launch of PLAYBASE with a unique competition for independent filmmakers Challenge Amplify were challenged to help launch PLAYBASE, positioning Sonos as the leader in the growing home cinema category. Insight With 98% of all video content now being viewed at home, the quality and convenience is fast becoming just as important as music, with the audience wanting to listen to film better. Strategy Amplify were on a mission was to make Sonos as famous for enhancing the6
- Google Cloud - RBTELarge format branding placements drove footfall to our stand which was designed to emulate a boutique store filled with product demonstrations. A consumer journey was developed to guide delegates through the stand, bringing product examples to life in a contextually relevant environment.
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Work history
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Event ProducerAMPM Ltd
London, United KingdomFreelance
Some of the most recent projects and agencies I have worked for include;
The Park: Primark@50 - Forward Think Conference; To celebrate their 50th Birthday Primark wanted to host a conference for 1000 of their key staff in Birmingham which is home to the largest Primark store in the world. I was brought on as lead Producer manage the overall event production, suppliers and multiple venues that were used simultaneously for the event.
Pravha Multi City Sampling Campaign; Pravha wanted to create a touring bar which would raise awareness of their beer whilst giving people the opportunity to taste it with some innovative and specially created edible items.
Avantgarde: Honda; Producing the Honda stand at Paris, Frankfurt, Brussels and Geneva Motor Shows from 2016-2019. This included managing the technical planning of the project and overseeing the build and derig onsite.
Audience: Google Cloud; Producing and managing the Google Cloud stand at RBTE and at the Strata Data conference
Amplify: Sonos ReScored; Produced a short film screening that was accompanied by a live orchestra in Studio 1 at Abbey Road.
Soundcloud; Taking Soundcloud to the Great Escape and Sound City festivals.
Media Circus: Assassin’s Creed; To promote the launch of the film we created an Assassins training school Seville.
Hamleys; Hamleys Christmas Parade 2016 & 2017
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Senior Event Producermktg
- London, United KingdomFull Time
MKTG (previously psLIVE) sits within the Dentsu Aegis Media’s global network and since its start in 2012 the agency had grown at a fast rate surpassing its financial targets year on year and is recognised as one of the UK’s leading experiential agencies.
As Senior Event Producer my role was to work closely with the Client to plan create and execute effective and profitable experiential campaign projects. My responsibilities included:
• Attending client meetings for logistical / practical / creative input.
• Creating accurate timelines and budgets for prospective and commissioned projects whilst also ensuring profitability as per internal margin targets.
• Source venues and liaise with councils so that all activity is in line with the local authority’s legislation.
• Act as key point of contact between external suppliers and the agency. Recruit and manage all front of house security and event staff.
• Ensure all risk assessments have been compiled in accordance with relevant health and safety procedures.
• Being responsible for all campaign logistics and smooth running of the event when it was live.
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Skills
- Events Production
- Project Management
- Budget Management
- Operations Management
- Logistics
- Graphic Design
- Event Management
- Account Management
Education
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Graphic DesignUniversity of Salford
- Salford, United Kingdom