April mai

April mai

Leather CraftworkerEast London, UK
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Connections
Pip Jamieson
Erin Aniker
Otter Hatchett
April mai

April mai

Leather CraftworkerEast London, UK
About me
I believe that Fashion and Art can be deeply connected, they are not just two separate institutions. Through design, one can find an understanding of the creator’s life story, aspirations, even personality. Simultaneously, people working in various creative industries also have their own unique ways of perception and exploration. Therefore, I have created a fashion brand that provides homage to the art of craft. Combining traditional techniques with creative innovation, this presented through the varying life creations that have related to my feelings of reaction to society. I am not reliant on the current trends but on the timelessness and the quality of craft and handmade design. My design concept is firmly rooted in my surroundings; people, our lives, nature and the environment. Using natural raw materials dedicated to the creation of unique designs, designs each with their own independent voices.
Projects
  • Culinary oddities
    Culinary odditiesA collection focused on the performance artefact-link with footwear. In this project, #art and #fashion reinforce -#the rejection of conditioning to elaborate the feeling. It aims to display the possibility for satire, to function as a critical tool for social reaction. This collection will explore the function of bizarre tableware by offering a glimpse into a different way of life. Surreal society linked with freakish fashion assigned to build an active self, consecutively setting the soul free
  • SOLID MAN IN THE BACKWARD VENDOR
    SOLID MAN IN THE BACKWARD VENDOR
  • Luna Human
    Luna Humanthis is a story about urban nomads on a journey of colonization to the Moon.
Work history
    the backward vendor logo
    the backward vendor logo
    designer makerthe backward vendor
    East London, UKFull Time
    The Backward Vendor is a homage to craft, to creation of quality, workmanship and creative innovation. The Backward Vendor does not rely or look to the current trends, we look to traditional craft, to traditional techniques, to handmade process and design but implementing with our own peculiarities.
Skills
  • Leather Work
  • Design
  • Drawing
  • Hand Craft
  • Footwear Design
  • Fashion Design
Awards
    J
    J
    Winner of ‘Cordwainers Dato’ Jimmy Choo Awards (Accessories)Jimmy Choo
    Winner of ‘Cordwainers Dato’ Jimmy Choo Awards
    L
    L
    Winner of Leather sellers – Emerging Talent Award 2015Leathersellers
    Winner of Leather sellers – Emerging Talent Award 2015