Projects credited in
- P&O CruisesHelping the brand story emerge through their digital experience The Challenge Whilst P&O Cruises has been operating cruise ships for several decades, their visual identity and information system focused predominantly on traditional printed publications. In order to protect its future, their website had to be comprehensive and easy to use to enable its visitors to explore with curiosity and book their holidays with confidence. The Process Information redesign had been at the heart of the proces