About me
A graduate from West London impassioned by music looking for a career in the creative industries. Hard working, determined, resourceful and focused, he places an ability to get on with people above all else within the work place.
• Having thrived in research during his degree he would like to enter the world of market research and insight within music to create a solid path towards creative strategy and analytics.
• Impassioned by music. A regular attendee at live performances from small intimate midweek gigs and private exclusive acts to experimental underground and large production driven festivals. Determined to succeed in the music industry.
• He has an eclectic taste varying from jazz, rock to classical and synth pop.
• In particular the electronic music scene interests him. His taste varies from experimental ambient electronic and disco to more leftfield acid house and techno.
• Also interested in film and television with a special fondness for film having founded the Film Society at Uppingham School and read additional Film Studies modules with History at Newcastle for two years as part of the combined honours course.
• Active sportsman who climbed Kilimanjaro in August 2015, learning solidarity and perseverance.
• Soundcloud account - soundcloud.com/bgdecs.
• YoungOnes UK blog site - youngonesuk.com.
Projects
- Warner Music & EntertainmentAt Warner I initiated a marketing project that rejigged our social media strategy. After three months of following the inherited strategy I realised that there was not enough engagement with the right people. Our social media pages were focused solely on client interaction and had a fairly limited following. I set myself the task to expand the general reach of our platforms. Being given no financial input for this, I looked up ways in which I could organically improve the exposure of our posts a
Work history
Creative InternWarner Music Group
- London, United KingdomInternship
• First point of contact for every client request.
• Research to identify clients’ needs before applying to marketing tools.
• Generated and led creative ideas to market team across socials. Given responsibility for all channels: doubled reach on Twitter and tripled on Facebook, without financial input.
• Completed weekly marketing mailers to over 3000 clients globally on Adobe Photoshop.
• Produced daily playlist for Spotify account requiring in-depth knowledge of the complete catalogue. Assisted in creative sync briefs across film, TV and advertising.
• Established good knowledge of systems: Sharp, AS&R, ExactTarget, Adobe.
• General administration: ticket and vinyl purchases, booking flights, airbnbs, raised purchase orders, collected music before uploading etc, requiring constant attention to detail and patience.
• Developed a strong ability to multitask and prioritise a large number of assignments without affecting quality of performance and results.
Marketing Intern
- London, United KingdomInternship
• Completed annual forecast for Facebook boosting, using simple maths to determine whether it was beneficial to pay for Facebook campaign to gain traction.
• Managed, maintained and categorised database of contacts, taking note of numbers and stats in order to analyse market trends.
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Education
BA (Hons) : History
- Newcastle upon Tyne, United Kingdom