About me

Experienced Account Director working with consumer destinations and brands in the PR, design, digital marketing, events and advertising industry, currently working at an integrated communications agency.

PostsProjectsExperienceTeam

Projects credited in

• 20th Century Fox UK: Bohemian Rhapsody x Carnaby Christmas 2018To kick off a different kind of Christmas in Carnaby 2018, we had the opportunity to plan and manage an exclusive light installation switch-on event with the stars of Bohemian Rhapsody and members of the legendary rock band, Queen.
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  Carnaby Social Eating Guide'Your handbook to the largest collection of restaurants and bars in the West End'. The PUR bound guide contained 96 pages printed onto smooth uncoated stock, with the cover set in white gloss foil.
• Carnaby Christmas CarnivalCarnaby Christmas Carnival
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  Carnaby Essential GuideI created a 52 page, saddle stitched guide. The cover was printed using 3 pantones and the type was finished using a UV coating to create a glossy finish. The tote bag was created using 7 screens.
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  Carnaby London x SORTED Foods - YouTube campaignWith all the influencer marketing opportunities available, planning and executing these partnerships to ensure evergreen content that works for not only your existing audience but for your strategic partner's audience too AND will prove a valuable ROI has to be carefully calculated. I worked on a successful campaign, collaborating with SORTED food across their online channels (YouTube, Instagram and Twitter) to promote our food and beverage industry for our client.
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  Carnaby MagazineI designed the Issue 06 of Carnaby magazine. This issue focuses on sustainable fashion, food, beauty and accessories. Taking Soho on board, we wanted to elevate the magazine, moving away from the young style of the previous issues, making the magazine grow up, as its readers do. I love the energy that emanate from these neighbourhoods and I wanted to say it in the design and the photoshoot, showing the best of what street wear can offer in the area, while also focusing on sustainability, highlig

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Work history

Account DirectorSister London
Oct 2014 - Aug 2020London, United KingdomFull Time
Account Director at creative communications agency Sister London, looking after client accounts in the property and hospitality sector. Managing a full team and leading on design, PR and digital marketing strategies for D2C seasonal campaigns and large scale events to exceptional industry standards. Curation and delivery of brand marketing literature including consumer magazines and editorial shoots. Developed and implemented large-scale campaigns, lead on building and maintaining media partnerships. Maximising press coverage, creating public affairs engagement strategies and digital content creation.
Senior Account ExecutiveMe:Mo Interactive
Nov 2012 - Oct 2014London, United KingdomFull Time
Senior Account Executive for a creative London agency Me:Mo Interactive, creating PR and digital strategies and leading on public relation and marketing support for numerous and varied restaurants, bars and clubs.

Skills

• Team Management
• PR Strategy
• Digital Marketing
• Public Relations
• Event Management
• Marketing Strategy
• Brand Awareness

Education

2:1 (BA Hons) Film and TheatreUniversity of Reading
Oct 2009 - May 2012Reading, United Kingdom