QuestionsProjectsExperienceTeam

Projects

• 2

  Fashion Retail : Future DirectionsAs the student representative for the MA group I have attended meetings with lecturers and course administrators, helped organise extra curricular activities with students and improved communication between students and the teaching board. I was proactively involved and in charge of organising our promotion’s graduation conference - “Fashion Retail : Future Directions” , that consisted in two sessions of talks focussing on retail design, window display, visual merchandising and fashion as ther
• 2

  Alexander McQueen - Bespoke & RTW Menswear store design
• Wolf & Badger window display competitionWinning moodboard for Wolf & Badger boutique in Mayfair, London and overseeing the implementation of the design

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Work history

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Public Relations ManagerTranio Overseas Property
Nov 2015Moscow, RussiaFull Time
- developing and implementing the brand's PR and content strategies abroad - pro-actively engaging with international media to promote the company's editorial content. - securing the publication and/or references to the company and website in international media. - identifying opportunities for new media partnerships. - competently managing full-cycle liaison with journalists and media representatives. - maintaining and developing our database of journalists and leads, stimulating cooperation with established contacts. - monitoring real estate articles and mentions of Tranio.com in international media. - cooperating with partners on various advertising projects. - overseeing the Crowd Marketing team's activity
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Creative EditorIWC
Feb 2015 - Mar 2016Moscow, RussiaFreelance
In charge of the layout design and the editing of the visual and written content of the IWC's Monthly Bulletin and the quarterly publication, the IWC Newsletter. We cover news and stories for the expat community in Moscow.

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Skills

• Fashion
• Retail Design
• Event Management
• Indesign
• Fashion Writer
• PR Media Communications
• Press Releases
• Media Relations

Education

Diploma in Visual MerchandisingCentral Saint Martins (UAL)
Jul 2011 - Aug 2011London, United Kingdom
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MA Fashion Merchandise ManagementSouthampton Solent University
Jan 2011 - Mar 2013Southampton, United Kingdom
I graduated with an MA in Fashion Merchandise Management at Solent Southampton University, gaining a broad knowledge in areas such as : fashion marketing and branding, consumer behaviour, fashion buying and merchandising, visual merchandising, fashion forecasting