Projects
- THE PERCEPTIVE/COGNITIVE BALANCED APPROACH TO PR AN ENVIRONMENT SENSITIVE AND SCIENTIFIC APPROACH TO PR MANAGEMENTAbstract This paper argues that the PR Approach to adapt to a campaign, depends on the person undertaking/executing the brief and the impact of the environment /society, within which the approach is to be applied. It defines PR roles by dividing them into three broad categories; being the PR Practitioner, The PR Academic and The PR Technician. On the approach to adopt to a campaign the paper states this could be a Best Fit hybrid approach being a combination of two major approaches: The Symbioti
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Projects credited in
- Google Cloud Next '18My role was that of Executive Producer. The annual flagship event for Google Cloud was the largest event ever in EMEA, covering 25% of the ExCel Centre in London. With a Production Director, we ran a 30 strong team of full-time & freelance staff, increasing to around 60-70 crew onsite and almost 500 event staff cross site. Worked with creative and production team to create realistic timelines, tracked change orders and managed client expectations. Set agendas & held weekly update meetings with c
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