About me
I’m Carine, 35 yo, born in Paris, working in Marketing & Events here in London for the past five years. For the curious minds (and world explorers), my parents are from the DR Congo :)
What I have to offer:
* 5 years of experience in developing campaigns across social, email and advertising (print, digital, out-of-home), and promoting events ranging from local street festivals attracting 9,000 to international conferences gathering C-suite Executive and leaders across business and politics
* 3 years of experience with WordPress CMS and supporting the development of corporate websites including www.investafrica.com and www.africacentre.org.uk
* French language skills: I’m a native French speaker so if you need anything re. translation, transcript, voiceover, copywriting and everything in between – I’m here
* Project admin, budgeting and management skills
* Junior-level in smartphone filmmaking and video editing skills – Premier Pro
Eager to UPSKILL in
* Organic and paid social (FB, LinkedIn and Instagram)
* SEO
* Bilingual copywriting
* Event production
* Filmmaking and editing
I’m available to discuss about your projects, big or small. I’m always keen to work across teams, add value and learn a great in the process.
Hopefully we can help each other out x
Projects
- Photoshoot @theministryse1 and Grocery Studios, LondonI project-managed a shoot with the objective to use these photos across digital and print communication, when I launch my own business. I collaborated with an amazing photographer, Claudia Gschwend, who is such a delight to work with. Massive thanks to the team at The Ministry who let me use the space for the day, to Davinia Djan (make-up) and the team at Kiyana Wraps (IG: @kiyanawraps). Merci mille fois x
- Portfolio - IC Publications, Oct-Dec 2020Leading on the development of three organic social media campaigns across Twitter, Facebook and LinkedIn, that promote New African magazine' special reports on education and women, as part of their November and December 2020 issues. My responsibility was primarily to develop design briefs, write copy and curate images for designers to produce an extensive range of editable social media templates, plan the content to go out across the various platforms, delve into campaign analytics and produce
Work history
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Paid Social Account ExecutiveiProspect
London, United KingdomFull Time
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Marketing ConsultantIC Publications
- London, United KingdomFreelance
Plan and deliver organic social media campaigns on Twitter, Facebook and LinkedIn, creating/commissioning designs, drafting/editing copy in English and French (social posts, press releases, website updates).
* New African magazine ‘100 Most influential Africans ’2020 list: 5-day campaign generating 1M impressions and 900+ new followers, 3k website visits and 500 new trial subscriptions.
* New African magazine’s special issue in partnership with Collateral Benefits, ‘Voices of African Women’: 2-day social media campaign generating over 80k impressions
* Designed a set of social media cards and infographics in English and French commissioned by the United Nations Fund for Population (UNFPA) in relation to their awareness campaign on the ongoing conflict in the Central Sahel region.
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Skills
- Social Media Marketing
- Social Media Management
- E-mail Campaigns
- Email Copywriting
- Website Management
- Website Copywriting
- Video Editing
- Event Marketing
- Photoshoot Planning
- Facebook Advertising