Caroline Asmussen

VP, Strategy

  • Marion Le Lay
  • Zoe Ayla D'Avignon
  • Scott Millis
Connections

Projects credited in

About me

Creative strategist with an addiction to the world of fashion, design and luxury marketing. I get high from exploring new cultures, trends and consumers while leading brand strategy for top tier brands. This addiction has brought me from Copenhagen

Skills

  • Advertising
  • Marketing PR
  • Digital
  • Strategic Planning
  • Social Media
  • Creative Strategy
  • Brand Planning
  • Communications Planning
  • Creative Workshops
  • Brand Activation

People I’ve worked with

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Companies I’ve worked with

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  • Saatchi & Saatchi

    Saatchi & Saatchi

    • Advertising
  • Ogilvy

    Ogilvy

    • Advertising
  • M

    MNSTR

    • H&M

      H&M

      • Fashion and Textiles

    Work history

    Currently

    VP, Strategy (Freelance)

    The Sunshine Company

    Jul 2018
    • London, United Kingdom
    • Full Time

    2018

    Planning Director (Freelance)

    Grey

    Jan 2018 - May 2018
    • Singapore
    • Full Time

    2017

    Regional Strategy Director (Freelance)

    Grey

    Sep 2017 - Dec 2017
    • Dubai, United Arab Emirates
    • Full Time

    2017

    Planning Director (Freelance)

    MNSTR

    Jul 2017 - Sep 2017
    • Paris, France
    • Full Time

    2017

    Planning Director

    Saatchi & Saatchi

    Jul 2016 - Jul 2017
    • London, United Kingdom
    • Full Time

    2016

    Head of Digital Strategy

    Saatchi & Saatchi

    Aug 2014 - Jul 2016
    • London, United Kingdom
    • Full Time

    2014

    Lead Social Strategist

    Ogilvy Action/Geometry

    Mar 2013 - Aug 2014
    • London, United Kingdom
    • Full Time

    2013

    Digital Planner

    Ogilvy

    Apr 2012 - Mar 2013
    • Copenhagen, Denmark
    • Full Time

    2012

    Asst. Digital Account Manager

    Ogilvy

    Nov 2010 - Apr 2012
    • Copenhagen, Denmark
    • Full Time

    Education

    2012

    Master of Science in Marketing Communications Management

    Copenhagen Business School

    Aug 2010 - Oct 2012
    • Copenhagen, Denmark

    2010

    Bachelor of Science in Business Administration & Organisational Communications

    Copenhagen Business School

    Aug 2007 - Jun 2010
    • Copenhagen, Denmark

    2006

    Aug 2004 - Jun 2006
    • Copenhagen, Denmark