Projects credited in
- EA Games FIFA21Welcome to the “Boot Room”, a digital take-over centring around episodic content, created to support the global launch of FIFA21. We partnered with KODE Media to develop a distinctive visual system influenced by both modern and retro gaming animation styles. The result: a series of long and short format films featuring players and hosts such as Phil Foden, Erling Haaland, Samantha Kerr, Georgia Stanway, Bastian Schweinsteiger, Ashley Cole, Javier Zanetti, Alex Scott and Gary Lineker. Each epis3
- EA Games UFC 4To announce Anthony Joshua’s arrival into the new UFC 4 game we formed an integrated team with Kode Media to deliver a launch campaign. With strategy, writing, design and directorial input from the point of briefing, time and cost efficiencies are significant; this project was delivered in just three weeks. The film features AJ training, with his voice telling the unfiltered story of himself as a fighter. As we hear AJ tell his story we see striking, glitchy animations atop the footage, nodding
- strikeWhen Housesimple rebranded to strike, they needed a response campaign that continued to land their “sell your home for free” proposition as well as introduce their new identity in a meaningful way. In a widely distrusted category, where only 7% of the audience are in-market at any given time, the key was to not rely solely on ‘free’ but to emphasise ‘free and better’ with a rallying cry to ‘Go on strike’. A call to arms to demand more. Leaning heavily into the new brand world, the bold work cr1
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