An experienced and passionate senior digital creative with a proven track record of developing and managing creative at big British brands and small creative businesses.
Specialising in digital creative design and UX, Cat has held a variety of professional design positions in retail, for the beauty, gifting and clothing industry. She has been responsible for delivering everything from web, email and social marketing assets to end-to-end redesigns of e-commerce websites including UX and UI design.
In addition, Cat has experience managing end to end creative campaigns from initial concepts to final customer facing assets including, idea generation, shoot art direction, digital design (inc. website, email and social assets) as well as print design (inc. in-store POS, window displays and packaging).
Cat prides herself in ensuring all creative is not only customer, but also commercially focussed as well as delivered within tight deadlines and budgets.
Based in Grantham, Lincolnshire, Cat is available on a remote or hybrid basis and open to travel to London, Nottinghamshire, Leicestershire, Lincoln, York & Leeds.
AREAS OF EXPERTISE
Digital design
UX/UI
Creative social campaigns
Team management
Creative concept design
Art direction
Branding and identity
Editorial and commercial design
KEY STRENGTHS
Highly organised
Strong communicator
Collaborative
Team Leader
Streamlining processes
Flexible and versatile
Projects credited in
- Joules SS18 Summer Sale CampaignThis was my design concept for Joules’ 2018 Summer Sale. It was a fun project that allowed me to use my skills in illustration again. I collaged a multitude of colourful insects using Joules prints from the summer season. The concept tied into our previous campaign theme (Summer Garden), offering continuity from a brand and customer perspective. Each sale step had a pun, which added overall humour. The campaign was multichannel, working across both print and digital.
- Joules SS21 Wholesale CampaignJoules’ SS21 Wholesale campaign was created during the height of the COVID-19 pandemic. Lockdown was in full force, remote working became the new norm and the furlough scheme had reduced our team numbers. Despite all these challenges, I’m really proud of the work we created to communicate our product range this season. Simple and effective, this was a campaign successfully delivered against all the odds!