I am a Content Creator and Editor, currently seeking opportunities to continue to grow my career. Through my years of professional experience - learning a unique blend of creative and business management skills - my journey has enabled me to become a strong content creator and communicator, with an impeccable flair for image, language, perfection, voice, and storytelling. What keeps me inspired is to thrive in a creative environment and share impactful stories that an audience can connect with.
- Parajumpers x Boys by Girls Advertorial CollaborationContent collaboration with Parajumpers to create video content focusing on the adventures of boyhood and escape from the city, wearing their Winter 2016 outerwear collection. I did the production and art direction for this project, which was published on the Boys by Girls and Parajumpers digital channels in October 2016.
- Boys by Girls Magazine - The AW17 IssueCreative direction and Production of the AW17 issue 'Tales of a new Generation', with an exploration of Generation Z. Features include AW17 fashion features and talent features with Cole Sprouse ('Riverdale'), Finn Wolfhard ('Stranger Things'), Noah Schnapp ('Stranger Things'), Miles Heizer ('13 Reasons Why'), Nicholas Galitzine ('Handsome Devil'), Charlie Plummer ('Lean On Pete'), David Mazouz ('Gotham') and more.
- Boys by Girls Magazine - The SS17 IssueCreative direction and Production of the SS17 issue 'Young Hearts', exploring the young contemporary male through the female lens. Features include SS17 fashion features and talent features with Thomas Brodie-Sangster ('Maze Runner', 'Love Actually', 'Godless'), Joe Alwyn ('Billy Lynn's Long Halftime Walk', 'The Sense of an Ending'), Richard Harmon ('The 100') and Connor Jessup ('American Crime').
Projects credited in
- Between Smoke and Summer -Boys by Girls Magazine - Directed and Edited by JDSDirector and Editor JADE DANIELLE SMITH Producer CECILIE HARRIS Cinematographer MATT THOMAS Fashion NATHAN HENRY Narration adaption CECILIE HARRIS Grooming MASAYOSHI N FUJITA Fashion Assistant EMILY TOLLNER Below Intro HEDVIG WERNER Starring DENON, MACKENZIE STAINES, MARTINS GAILISS at PRM Models In the second chapter of Jade Danielle Smith's exploration into the young minds of Denon, Martins, and Mackenzie - Jade and the boys tackle the inevitable question haunting mid-teens: "Am I hap
- Generation Z: Alton Mason, Boys by Girls ArticleStrolling in with an ammunition of charm and serious Seventies style, Alton Mason at PRM Agency isn't your typical 19-year-old. After being photographed by Cecilie Harris for our online Generation Z interview series, his velvet voice rippled over the issues that the young generation face today. Optimism is nailed into his psyche and proves to be the strongest medicine against the uncertainty of life today. Reaping the true benefits of modernity, he was scouted on Instagram a year ago, and now hi
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EditorBoys by Girls Magazine
London, United KingdomFreelance
I have been the sole driver for the creative direction and content production for the magazine, project managing editorial content for all print and digital releases. This has given me a strong understanding of brand management, and strong experience in building and executing the communication and digital marketing campaigns and strategy for the brand. Responsible for leading all shoot production and talent/model bookings, as well as arranging and carrying out model castings, this has resulted in building strong partnerships with a large pool of contributors, talent publicists and model agencies globally. I manage my permanent team with a strong focus on ensuring smooth production and high productivity by implementing structure, guidelines, training material and effective working processes. In addition, I help manage client relationships with designers and advertisers together with my Publishing Director, including the creation of briefs and pitches and delivering these to clients. Created a brand that is highly respected across the fashion, film and music industry - a publication publicists and agents want to see their talent in Managing the sub-editing desk, and act as the guardian of the magazine’s style and tone - being responsible for final proofreading across digital and print issues Developed engaging digital content strategy, reaching almost 100K engaged Instagram followers Booked and performed impactful talent interviews, delivering unique content Regularly written copy and captured photos for talent and fashion features Art directed photo shoots from idea to final feature across digital and print Responsible for overall CMS management Provided metrics analysis (including Google Analytics) to measure impact of content Performed Graphic Design of print issues, and managed pre-press and repro process
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- Content Creation
- Content Management
- Art and Creative Direction
- Creative Writing
- B2C Copywriting
- Project Management
- Adobe Creative Suite