Director of H.E Creative, a creative design studio known for retro illustration, bold branding work, muted colour palettes and tattooed punk rock women.
H.E Creative gained the attention of the music industry’s elite after several viral social media posts of our recognisable paper dolls, amassing a large following on our Instagram account, including notable icons of the punk rock scene.
This led to opportunities to work with a number of our musical heroes, including The Distillers, NOFX, Against Me!, Phoebe Bridgers, Epitaph Records, Sick Of It All, H2O, and Bad Brains, while also creating work for new acts and cultural icons, including Pro Skater Steve Caballero, MTV, and Jaegermeister.
Most recently, H.E Creative have entered the metaverse, working on the pioneering NFT collection Deathbats Club with Avenged Sevenfold.
Projects
- Illustration for Avenged SevenfoldLast year we had the pleasure of working with one of the biggest bands in the world, Avenged Sevenfold, on their latest venture. We’re always actively trying to learn and stay abreast of new technologies, and working in web3 was a revelation for us. For the Deathbats Club, we designed and illustrated the individual assets to make up 10,000 unique images. This was a huge undertaking for us, and a great deal of fun as we really got to use our imagination when coming up with ideas for the different
- Poster Design for Phoebe BridgersIt is no secret that we at HECreative are huge fans of Phoebe Bridgers, so obviously we jumped at the chance to work with her on the poster for her two sold out shows at the Greek Theatre in Los Angeles. We illustrated this piece based on Phoebe’s iconic skeleton onesie, and reflective of her intensely emotional music. Our design was beautifully screen printed and a limited amount were sold on both nights of the tour, with the prints selling out immediately. The piece also received great feedbac
- MTV VMAs Paper DollsWe were commissioned by MTV to produce a series of illustrations in support of the 2020 VMAs. We jumped at the chance to work with such a seminal company, and illustrate some truly iconic artists and moments. As part of the first project, we produced a series of 4 illustrations for use across social media under the #MTVxHECreative hashtag. These first four pieces highlighted iconic moments from each of the four decades that the awards have been running for. It’s no secret that we’re hugely influ
Work history
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DirectorH.E Creative
United KingdomFull Time
Skills
- Illustration
- Book Illustration
- Digital Illustration
- Design
- Design Agency
- Creative Agency
- Creative Design
- Band Merchandise
Education
Bachelor of Arts (BA) University for the Creative Arts
- Rochester, United Kingdom