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Charlotte Long-Howell

Marketing Executive

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About me

Currently the Marketing Assistant at Macmillan Cancer Support with several years experience in bot the commerce nd charity sector. I can work across multiple requests; from managing the marketing inbox right through to creating marketing campaigns, emails, producing printed materials and reporting. The various campaigns I have worked on have had a positive impact on raising awareness, resultsand ultimately donations.


  • Google Analytics
  • Dotmailer
  • Microsoft
  • Creative Mind
  • Analytic Skills
  • Interpersonal Skills
  • Verbal Communication
  • Organised
  • PR
  • Problem Solving

Work history


Marketing Assistant

Macmilan Cancer Support

Sep 2016
  • London, United Kingdom
  • Full Time
  • Built and managed paid for Facebook adverts, managing the budget and reporting. Project managed research reports, whilst managing stakeholders expectations and sticking to the designed schedule. Managed email marketing campaigns from concept to delivery using the software Dotmailer for a variety of audiences. Reporting and tracking on various campaigns in copy, digital and social. Written print, digital, creative and straightforward briefs. Work with internal and external clients. Manage daily invoices for the marketing team. The existing 'Google ANaltics champ' supporting the marketing team. Manage the marketing inbox, responding to any queries within 24 hours. Manage the head of marketing's diary.


Marketing Executive


Apr 2015 - Sep 2016
  • London, United Kingdom
  • Full Time
  • Developed new partnerships with corporate organisations to engage with the charity Created individual creative marketing campaigns for each feature charity Generate content and marketing campaigns for social media Managed over 1,500 registered charities maintaining a strong relationship Co-ordinated all marketing activity for Giveacar Created unique fundraising and marketing strategies Wrote press releases for both Giveacar and registered charities Organised and attended various events and exhibitions Promoted Giveacar to new charities with the goal of registering with Giveacar


Fashion and Digital Intern


Sep 2014 - Dec 2014
  • London, United Kingdom
  • Internship
  • Wrote daily fashion related blog posts Created fashion campaigns through social media Made sure the social media stats were on point Part of the PR team; attending events to network and promote Grabble’s App Communicated with various fashion bloggers, press and brands Wrote fashion related articles for and The Tab



Communications and Media BA (Hons)

Bournemouth University

Sep 2011 - Sep 2014
  • Bournemouth, United Kingdom