About me
I currently work for an advertising agency called 21GRAMS as a junior art director.
Projects
- Broken in the Royal Navy / Chip Shop AwardAdvertising regulations are set up to make sure people know exactly what they’re being sold, but army recruitment slips through the net. Recent campaigns for the Royal Navy highlight how enlisting can change your life. That may be true, but there are two sides to it. The country-hopping, patriotic, Call-Of-Duty side is glamourised, while the traumatic and dangerous side is reduced to a potential side effect. As a result, young people are enticed to enrol without understanding the full pictur
- The Audacity Of BoultonProblem: Engage the local community with the history right on their doorstep; through an event that featured at the Festival Of Audacity. Objective: Taking into consideration the festival's theme of travel, we transported the community to meet the infamous Mr. Boulton. Whilst allowing show both sides of Boultons legacy and allow the community to make their own judgment on Boulton. Outcome: An immersive heritage tour, revealing the two sides of Matthew Boulton legacy. The audience is int
+ Show more
Projects credited in
- Birmingham City University, BA (Hons) Graphic CommunicationGraphic Communication is not defined by a medium or a process – Students graduating from this course are defined by creating the appropriate message. Our students have substance, something beyond a surface impression, their work has depth, meaning and value. We support students to develop research informed, ideas-driven solutions, embracing both digital and traditional processes. We teach our students to critically analyse the context. In this fast changing professional landscape we believe it i