About me
I'm CJ. It's nice to (sort of) meet you.
Writing is my jam. I love it. I believe that people buy into people, so the more human a brand's writing is the more engaging it becomes.
Brand and content marketing and social media management are areas I'm strongest in and what I have a passion for.
Projects
- The LABS BrandThe Creation of LABS I started at LABS as the first member of the team. Acting Head of Marketing for four months, before becoming Brand & Content Manager. LABS is a global coworking venture, with state-of-the-art office spaces in London and Tel Aviv. I built the brand from nothing, to a recognised and highly-recommended name within the coworking industry. With very little budget. From design and social media to CRM, offline marketing and events - LABS quickly became a desired office location
Work history
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Content ManagerRebeltech PR
London, United KingdomFull Time
Rebeltech PR tell human stories for tech startups.
Responsibilities include:
1. Write impactful content including website copy, emails, digital
books and blog posts, to grow Rebeltech and clients' positioning.
2. Create and manage campaigns and content for Rebeltech's Twitter
and clients' social media accounts
L
L
Brand and Content ManagerLABS Worldwide
- London, United KingdomFull Time
LABS is a recently launched global coworking company with state-of-the-art
spaces in London and Tel Aviv.
Responsibilities:
1. Review and write key messaging for and by the internal team.
2. Manage all the LABS social media channels. Including content
creation, posting, community management and paid social.
3. Determine promotions for all areas of the business, supporting events, food & beverage, community, and sales.
4. Manage and initiate CRM campaigns resulting in increased open rates and click-through rates.
5. Have full ownership of all offline marketing materials, creating an up-market atmosphere and heavily
contributing to the sales process.
Achievements:
1. Established a social media presence (with a limited budget) resulting in thousands of followers and increased
brand awareness. The LABS Instagram account was shortlisted for Canon's Instagram accounts of 2017.
2. Marketed the LABS events offering, resulting in clients such as NIKE, Spotify, Twitter, Uber, and IBM.
3. Ownership of video content - from initial concept to editing - creating videos for editorial and promotional
purposes.
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Skills
- Social Media Marketing
- Email Communications
- Blog Content
- Brand Management
- Copywriting
- Marketing Strategy
- Brand Tone
- Social Media Management
- Email Marketing
- Communications