About me
Curious. Passionate. Creative. Of the moment. Thrive on new connections, having new experiences and living life to the fullest.
Projects
- The Coutts IndexThis was a content piece for high-net-worth clients of the bank, highlighting the benefits of "passion investing" - understanding the relative investment returns of luxury collectibles such as art, cars, etc, but also showcasing the satisfaction of collecting itself. Created as a lifestyle magazine, this was personally send to clients by their Private Banker to provoke conversation and show how Coutts understands the world they live in.
Work history
Senior Marketing ManagerRBS – Royal Bank of Scotland
- London, United KingdomFull Time
Responsible for advertising & digital content, leading the delivery of the bank's above-the-line advertising activity for product campaigns, from developing the creative strategy, through to final execution. Accountable for strategy, development and delivery for product category campaign activity across multiple media channels - including outdoor, print, digital and radio - to deliver on brand and commercial objectives.
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Senior Marketing ManagerCoutts & Co
- London, United KingdomFull Time
Reporting into the Head of Marketing and managing a team of 5 Marketing Managers. Senior stakeholder management at MD level, implementing a 'top down' and 'bottom up' marketing strategy against business objectives, including brand awareness, client engagement and income growth.
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Skills
- Advertising
- Digital Media
- Events
- Marketing PR
- Branding
- Internet Marketing
- Market Research
- Marketing Strategy
- Communications
Education
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BA(Hons) Southampton Solent University
- Southampton, United Kingdom
Media & Cultural Studies