Craig Stead

Communications Strategy Director

  • Tom Shapiro
  • Ivan Kolev
  • Renata Gar
Connections

Projects

  • NIKE: Nothing Beats A Londoner
    Craig Stead
    Communications Strategy Director
    Karaan Ravaliya
    Digital Campaign Manager
    MP
    Freelance Creative Copywriter
  • 20th Century Fox: The Shape Of Water
    Craig Stead
    Communications Strategy Director
  • 20th Century Fox: Three Billboards Outside Ebbing, Missouri
    Craig Stead
    Communications Strategy Director
  • 20th Century Fox : War For The Planet Of The Apes
    Craig Stead
    Communications Strategy Director
    MM
    VFX Compositor
  • 20th Century Fox : Alien Covenant
    Craig Stead
    Communications Strategy Director
    Daniel Gutierrez
    Video Editor - Production Coordinator
  • Nike x FKA Twigs // Do You Believe In More?
    Craig Stead
    Communications Strategy Director
    MK
    Seeking Employment
    Anna Hart
    Founder
  • There's A Beer For That : BeerMatch
    Craig Stead
    Communications Strategy Director

Projects credited in

  • NIKE: Nothing Beats A Londoner
    Craig Stead
    Communications Strategy Director
    Karaan Ravaliya
    Digital Campaign Manager
    MP
    Freelance Creative Copywriter
  • 20th Century Fox : War For The Planet Of The Apes
    Craig Stead
    Communications Strategy Director
    MM
    VFX Compositor
  • 20th Century Fox: The Shape Of Water
    Craig Stead
    Communications Strategy Director
  • 20th Century Fox: Three Billboards Outside Ebbing, Missouri
    Craig Stead
    Communications Strategy Director

About me

A strategist with 11 years experience of media in all aspects, incl. digital, social, display and content My ambition is to create things that people actually care about. This beings with placing the audience first, understanding their cultural footprint, and devising the best strategy and comms framework to connect with them. It helps that I have both a strategic, process-driven way of working combined with a lateral, creative view of the world

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Skills

  • Comms Strategy
  • Communication Strategies
  • Social Content Strategy
  • Digital Expertise
  • Strategy
  • Media
  • Communications
  • Social
  • Advertising
  • Content Marketing

People I’ve worked with

View all

Companies I’ve worked with

View all
  • Wieden+Kennedy

    Wieden+Kennedy

    • Advertising
  • ON ROAD

    ON ROAD

    • Advertising
  • Mindshare Worldwide

    Mindshare Worldwide

    • Digital Media
  • Nike

    Nike

    • Fashion

Work history

Currently

Communications Strategy Director

Anomaly

Feb 2019
  • London, United Kingdom
  • Full Time

2019

Strategy Director

Mindshare Worldwide

Aug 2011 - Jan 2019
  • London, United Kingdom
  • Full Time
  • Strategic lead on Nike uk // 20th century fox. My role focuses on creating meaningful, valuable comms experiences. This includes championing innovation, devising integrated channel ecosystems, using data to drive contextual relevance and to work towards best-in-class consumer experiences through human-centred design Work that I’m proud of: • nike.com/gb/en_gb/c/women/believe-in-more • campaignlive.co.uk/article/channel-4-launches-worlds-first-vod-ads-personalised-audio • beerforthat.com/beer-match

Awards

2018

Cannes Lions Gold: Audience Targeting & Engagement Strategies

Cannes Lions International Festival of Creativity

  • Nike: Nothing Beats A Londoner

2018

Cannes Lions Gold: Brand Storytelling

Cannes Lions International Festival of Creativity

  • Nike: Nothing Beats A Londoner

2018

Cannes Lions Silver: Single Country Campaign

Cannes Lions International Festival of Creativity

  • Nike: Nothing Beats A Londoner