CRUZ MARIA VALLESPIR NARETTO
I am a Chilean visual and spatial designer previously based in Shanghai, China for seven years. Two years ago I moved to London to study an MA in Narrative Environments at Central Saint Martins. Now based in the UK, I am open to freelance work and collaborations.
My background is rooted in architecture, which I studied in Santiago de Chile and Florence, Italy. I have since combined my spatial design skills with graphic design, understanding the potential of merging these two disciplines to create narrative environments for exhibition design, interiors, events, installations.
I am skilled in graphic design and spatial concept design with a strong interest in delivering stories in space. I have gained experience through working in exhibition design, freelance graphic design and running my own events agency in Shanghai for more than five years (KTGA). I offer an integral approach to the design of spaces through storytelling as a result of a collaborative process.
Projects
- The Red Night, Salone del Mobile Milano in ShanghaiIn a world in which everything is interconnected, this year The Red Night ’s experience concept tries to capture that sense of dynamism and fluidity between spaces and people. In private and public spaces, but also in relationship to the world at large. The Red Night is an occasion to celebrate the interconnection and relationship between two very distinctive and important cities in the world of design - Milano and Shanghai. As the third year proposing a concept for The Red Night, KTGA has take
Work history
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MI CASA - Stories of MigrationFor myself
London, United KingdomFull Time
Mi Casa is a co-participatory project exploring stories of migration to London through the focus of home. The final interactive installation was developed through several embroidery community workshops with migrants in South London.
Exhibited: Southwark Untold at the Tate Exchange, Tate Modern 06–30–2018. Art Night London 2018 Outreach Programme, The Workshop, 06–07–2018. Creative Unions Exhibition at Central Saint Martins 'Shared Territories' current.
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Graphic Design ArtistAdam Richards Architects
- London, United KingdomFreelance
I created a new visual identity for Adam Richards Architects, prestigious architecture firm based in East London. We worked out an elegant but unusual identity that would communicate the practice´s moto.
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Skills
- Graphic Design
- Design
- Hand Lettering
- Abobe Illustrator
- Concept and Ideation
- Production Management
- Wayfinding Design
- Photoshop
- Event Curation
- Event Concept
Education
MA Narrative EnvironmentsCentral Saint Martins (UAL)
London, United Kingdom
A multi-disciplinary, team-based course, MA Narrative Environments explores the dynamics of story, space and experience. The focus is on using narrative, analytically and practically, to enhance people’s relationships with their surroundings and, as a result, with each other. Over two years, students from a wide variety of disciplinary backgrounds collaborate to develop user-centred design interventions that integrate spaces, objects, texts, sounds and still and moving images.They craft novel, multi-sensory, interactive and participatory narrative experiences in workplace, urban, community and learning situations.
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ArchitectPontificia Universidad Católica de Chile
- Santiago, Chile
Graduated with double distinction as an architect