I believe in the transformative potential of culture and creativity and its untapped potential for brands. Coiner of 'Culture Marketing' - aka 'don't talk about yourself, build a culture your audience loves' marketing.Locked Pro Plan feature
Strategising, managing and delivering multi-channel PR, content and corporate development campaigns across multiple assets in three cities and central brand. Creative event curation and partnerships across emerging assets for enterprise, culture, design, hospitality, community, property, lifestyle and new ways of working. Copy-writing and editing for marketing collateral, pitching documents, press releases, articles, newsletters, editorial web content, social media, internal media and internal comms documents. Heading up inhouse press office function: researching and steering relevant journalists/influencers/innovators for features, print and digital editorial, speaking opportunities and broadcast. Creating, editing and art design for new in-house publication and distribution via print and online. Website direction, content population and corporate social media. Internal corporate development via positive working culture, wellness, diversity, support and internal communication. Managing budgets, internal staff and agencies relationships.
Print and online editorial, features research, organising and styling lifestyle photoshoots and flat imagery photography, researching and securing venues and props, calling in clothes and accessories, organising models, ensuring smooth running, managing the website: producing and loading features and adverts using a CMS, liaising with press departments and PR’s, SEO, social media, product reviews and attending events on behalf of the company, thorough understanding of the families market and good connections with press departments.