Dan Ginger

SVP Marketing & Business Development, ATP

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

  • SVP Marketing & Business Development, ATP
  • SVP Marketing & Business Development, ATP
  • SVP Marketing & Business Development, ATP
  • SVP Marketing & Business Development, ATP
  • SVP Marketing & Business Development, ATP
  • SVP Marketing & Business Development, ATP

Projects credited in

About me

Results driven marketer with comprehensive experience in developing global campaigns, from strategy and insights through to campaign planning and activation, for some of the world’s leading FMCG, automobile, luxury and financial services brands. Rooted in an innovative mentality with an ambition to influence change, I strive to identify the tipping point that converts awareness to consideration, and consideration to action, developing intelligent, creative solutions that positively influence consumer behaviour. A diverse background has equipped me with a broad skill set - brand marketing, strategy and insights, partnerships, PR, digital and social media - providing me with the knowledge and experience to not only deliver against the brief at hand, but see the bigger picture and challenge the overarching brand direction.

Skills

  • Creative Direction
  • Strategy
  • Client Management
  • Strategic Planning
  • Business Development
  • Brand Strategy
  • Project Management
  • Marketing Strategy
  • Copywriting
  • Public Speaking

People I’ve worked with

Companies I’ve worked with

  • Endeavor

    Endeavor

    • Marketing & PR
  • H

    Huawei

    • F

      Freuds Communications

      • R

        Rubicon

        Work history

        Currently

        Brand Manager WEU

        Huawei

        Jul 2019
        • London, United Kingdom
        • Full Time
        • Project lead in developing the global brand strategy, working alongside internal teams and managing external agencies Launched Huawei’s largest CSR program (StorySign) on a competitor operating system (iOS) Ensuring the delivery of clear and consistent communications across all brand channels

        Currently

        Creative Strategist

        Endeavor

        Oct 2016
        • London, United Kingdom
        • Full Time
        • Campaign strategy and activation planning for new and existing clients, including; Diageo, Sky, Heineken, HSBC and Allianz Identifying and establishing brand ownership positioning within the marketplace Utilising data and insights to identify strategic entry points for brands and properties, including LaLiga, Serie A and EuroLeague, across all geographies Content production, distribution and amplification, including social planning and digital execution Brand development for new and pre-existing events Experiential planning and activation

        2016

        Senior Account Manager

        Synergy

        May 2015 - Oct 2016
        • London, United Kingdom
        • Full Time
        • Account lead, delivering award-winning global PR campaigns for clients including; Mastercard, Capital One and Standard Life Investments Activating across global properties such as; UEFA Champions League, Rugby World Cup, British & Irish Lions, League Cup and Ryder Cup Talent handling and media management, working with some of the biggest names in sport; Leo Messi, Sergio Ramos, Sergio Agüero, Dan Carter and Jonah Lomu PR content capture and amplification Shoot operations and production

        2015

        Account Manager

        Freuds Communications

        May 2012 - May 2015
        • London, United Kingdom
        • Full Time
        • Global AOR for leading accounts including; Pepsi, Lexus and Diageo Key market liaison for multiple accounts across all geographies PR content capture and amplification Talent handling and media management Ongoing media monitoring to identify proactive opportunities and support reactive crisis management for large consumer brands including PepsiCo and Asda

        Education

        2012

        Marketing and Advertising

        Leeds Beckett University

        Sep 2009 - May 2012
        • Leeds, United Kingdom