Daniel Ayim
Available

Daniel Ayim

Digital PlannerLondon, United Kingdom
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Daniel Ayim
Available

Daniel Ayim

Digital PlannerLondon, United Kingdom
About me
Freelance marketing professional with 7 years media planning, buying and account management experiences servicing both agency and client side roles, activating across online and offline channels.
Projects
  • Fenty Beauty x Bernicia Boateng Masterclass
    Fenty Beauty x Bernicia Boateng Masterclass
  • Fifa E World Cup x Mixtape Madness
    Fifa E World Cup x Mixtape Madness
Projects credited in
  • PUMA POWER UP x URBAN NERDS COLLECTIVE
    PUMA POWER UP x URBAN NERDS COLLECTIVEImmersive physical football challenge for the launch of PUMA’s new POWER UP football boot pack.
  • Foot Locker Europe - Summer of Sports
    Foot Locker Europe - Summer of Sports
Work history
    Syzygy logo
    Syzygy logo
    Digital PlannerSyzygy
     - London, United KingdomFreelance
    Hired to support the paid media team on a consultancy project for Allergan by devising central and regional media strategies for the brand with the purpose of enabling local marketing teams in the briefing process to their local media agencies. The project involved an extensive media audit and the development of consumer journey maps & marketing frameworks.
    Dentsu Aegis Network logo
    Dentsu Aegis Network logo
    Digital Account ManagerDentsu Aegis Network
     - London, United KingdomFreelance
    Display media lead working across Heineken’s portfolio of Alcoholic beverage brands including Heineken, Desperados, Birra Moretti, Kronenbourg 1664 and Fosters. Role involved planning and executing display media activity programmatically and through direct media buys. Managing campaign optimisations and reporting using platforms such as DV360, Adobe Tube Mogul & MOAT.
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Skills
  • Digital Advertising
  • Marketing Analytics
  • Media Buying
  • Media Planning
  • Client Service
  • Media Strategy
  • Paid Social
  • PPC
  • Display Advertising
  • Youtube Advertising