Daniela is a fashion designer and stylist who’s passionate about creating a safe place through garments and visual arts. An escape, the armour between the body and its surroundings. Her goal is to help people cultivate their hearts and their minds, find their purpose and free themselves from the lock. Allowing them to re-root with what’s most important for their own well-being.
Daniela’s advanced Adobe suite skills in programmes such as Illustrator, Photoshop, InDesign and Premiere with extraordinary attention to details to all of her designs and everything she creates. Able to work under a fast-paced and deadline driven environments. A quick learner, a problem solver and decision maker.
Projects
- Mar BravoMar Bravo is inspired by hidden dark childhood memories such as emotional abuse and the harsh effects that shaped someone’s personality and attitude. Mar Bravo’s universe indulges nostalgia representing the allure for the future, honouring the past. designed by Daniela Araújo photographed by Domininkas modelled by Daniela Celi
- Alma Salgada, Alma SaradaAlma is inspired by marine pollution and focuses on reducing water and plastic waste as well as toxicity with an innovative take on sustainability. Silhouettes embrace every body using sheer layers, the ruching technique and volume challenges with a muted colour palette that allows us to re-root for the urge to reconnect with nature. designed by Daniela Araújo photographed by Amy Lauren modelled by Agnes Catalina
+ View all
Projects credited in
- PACKAGED SS19The Brief: Design a collection for a ready-to-wear brand of your choice. The outfit you produce must include a top, trousers and a coat/jacket. Consider the brand throughout all aspects of the design process and for the promotion and styling of your photoshoot. Outcome: 1 Fully manufactured outfit, developmental & final toiles, brand research folder, competitor analysis, physical and digital portfolio, sketchbook & research, design development, tech packs, tech folder & sampling, stylised phot
- Anti Trädmord SS20 Graduate CollectionThe Brief: To create a graduate collection that draws upon your existing pre-collection for inspiration, and developing previously acquired skills and techniques to best showcase who you are as a designer. Outcome: 5 Fully manufactured outfits, developmental & final toiles, physical and digital portfolio, sketchbook & research, design development, tech packs, tech folder & sampling, stylised photoshoot, pitch presentation, personal development plan. Collection Statement: Through the applica
+ Show more
Work history
M
M
Fashion Stylist AssistantMenaboh
- Florence, ItalyFreelance
Assisted the stylist Alessia Caliendo on the Photoshoot for Menaboh with the Italian singer Giorgia Rossi
M
M
DresserMilan Fahion Week
- Milan, ItalyFreelance
Styled and dressed the model Yuki for the DROMe spring summer 2022 fashion show at Milan Fashion Week.
+ Show more
Skills
- Adobe Audition
- Adobe Flash
- Adobe Illustrator
- Adobe Photoshop
- Adobe Lightroom
- Adobe After Effects
- Digital Embroidery
- Denim Design
- Footwear Design
- Childrenswear
- Womenswear Design
- Womenswear Styling
- Print Design
- Adobe Indesign
- Brand Identity
- Screen Printing
- Adobe Premiere Pro
- Adobe Premiere
- Digital Communication
- Celebrity Stylist
- Personal Styling
- Personal Shopping
- Editorial Fashion
- Garment Construction
- Garment Fitting
- Trend Forecasting
- Trend Analysis
- Trend Reporting
- Photography Editing
- Photography
- Video Art
- Video Content
- Video Creation
- Video Editing
- Fashion Journalism
Education
C
C
Bachelor of Arts Fashion DesignCambridge School of Art, Anglia Ruskin
Cambridge, United Kingdom
Collaboration with Quintessential.
Screen & Digital Printing.
Conceptual Fashion & Materiality.
Contemporary Issues and Design Practice
Digital Embroidery.
Machine Knitting.
Graphic Design for Screen Based Applications.
Pattern Cutting & Construction.
Digital Media: Adobe Illustrator & Photoshop.
Womenswear, Sportswear, Menswear.
Styling Project.
P
P
Fashion Styling and Image ConsultingPolimoda
- Florence, Italy
Master of Arts degree in Fashion Styling
Art Direction
Fashion Styling
Videomaking
Graphic design
Fashion journalism
Fashion casting
Visual Merchandising
Digital Communication
Colour Theory
Sociology of Imaginary
Fashion Photography
Visual Research
Fashion Iconography
Fashion Performance and Digital Culture
Art and Fashion
Fashion Styling 2
Fashion Installation and Setting
Aesthetics
+ Show more
Awards
I
I
IN.AVE Escolas EmpreendedorasIN.AVE
3rd place at the semi-final in Guimarães with the ISIS Project