David Curzon Executive Creative Director | The Dots
+ Info

16

Connections
DC

David Curzon

Executive Creative DirectorLondon, United Kingdom
Projects credited in
  • Enterprise Car Renta - Wet Plate Photography
  • Enterprise Ascendr | Using data to predict the futureUsing data to predict the future We set out to create digital and social content about popular travel destinations to drive consumers to the Enterprise site, so we built a tool that could predict trending travel destinations before they became popular.
  • The Lidl Social Price DropUsing social as a sales driver at Christmas What if people could control the price of key Lidl Christmas products, just by talking about them?
  • The social price drop: LidlChristmas is an expensive time of the year, so we gave customers control over Lidl’s prices. We asked people to tweet about select products to get the price down: the greater the buzz, the bigger the price drop. The campaign was hugely successful with over 8.6 million impressions and 10% overall increase in sales.
  • LIVERPOOL: Enterprise - Go Beyond the GameDocumentary style brand film for Enterprise Rent-A -Car in association with the Europa League. Research and development of three very different characters all united by their love of and obsession with football. Showing the beautiful game from a very personal perspective. Small crew, filmed over 5 days, in multiple locations in and around Liverpool, shot on the Arri Amira. PRODUCTION COMPANY: Partizan London DIRECTOR: Poppy de Villeneuve PRODUCER: Natalie Wetherell PRODUCTION MANAGER: Emma Stone DOP: Benjamin Thomas EDITOR: Kevin Konak COLOURIST: Dan Moran (Smoke and Mirrors) SOUND DESIGN: Jason Peacock AGENCY: 360i CREATIVE DIRECTOR: David Curzon HEAD OF DELIVERY: Amanda Kwan CLIENT: Enterprise Rent-a-car SPONSORSHIP TEAM: Peter Wood (Fuse) :
  • LidlWe were tasked launching the brand in social to deliver everyday content and campaigns that would appear surprising different rather than price led. We created a brand world, Bold Simplicity, where products are front and centre while being framed with bold colours and surprising copy. My role in this project was as lead designer and setting the art direction.
+ Show more
Skills
  • Idea Generation
  • Ideas Development
  • Big Ideas
  • Ideation
  • Writing
  • Multi-tasking
  • Presentations
  • Client Communications
  • Client Relations
  • Copy Crafting