David Gibbs Creative/Art director ATL, BTL & social experience ✏️ � �� �� � | The Dots
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David Gibbs

Creative/Art director ATL, BTL & social experience ✏️ � �� �� �London, United Kingdom
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David Gibbs

Creative/Art director ATL, BTL & social experience ✏️ � �� �� �London, United Kingdom
About me
I'm a creative, versatile and craft-focused art director with nine years experience mostly in agencies. Helping clients to build and grow their brand by launching products and finding new strategies. I'm happiest in agency-land because I love the fast pace, creativity and variety (above and below the line). After studying and working in Germany I followed my roots and moved to London in 2015. I quickly adapt in any workspace and live from the culture clash I grew up with.
Projects
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Work history
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    Creative / Art directorFreelance
    London, United KingdomFull Time
    I wanted to discover adland and use all my abilities to learn more about having a business. So far I helped on projects for Lenor, EE, Shell, Samsung, Captain Morgan, Virgin Media and others.
    CreativeVCCP
     - London, United KingdomFull Time
    VCCP/VCCP KIN Finding a copywriter brought me to VCCP where I learned to work in a fast pace environment. Achieving wins across all the clients in the building to create content and 360 campaigns such as EasyJet, Cadbury, MoreThan, Virgin Games and more. Besides that, I was responsible for creating wellbeing and socials for the agency. Responsibilities: Art direction, ideation, asset creation, storyboard illustration, retouching, photography, photo & video shoots, briefing & overseeing designers and animators, presenting to clients, pitching on new business, translations (English to German)
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Skills
  • Advertisement
  • Advert Creation
  • Branding
  • Storytelling
  • Storyboarding
  • Craft
  • Ideation
  • Brand Activation
  • Illustration
  • Graphic Design
Education
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    CertificateWatford Ad School
     - London, United Kingdom
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    Bachelor of Fine Arts (BFA)Kunstschule Wandsbek
     - Hamburg, Germany
    Visual communications and advertising degree
Awards
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    Campaign New Thinking AwardCampaign Magazine
    Cadbury Oreo activation with Arron Crascall
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    Fashion Packaging NowThe Images Publishing Group
    The highly competitive world of retail branding and brand packaging is evident in the increasing demand for creating unique, eye-catching and recognisable clothing packaging designs. Designers continue to focus their talent by leveraging striking visual devices into an internal and external messaging system via the product's packaging design, which acts as a portable and extendable marketing tool. This superbly designed book showcases innovative, custom-packaging designs across a range of products, including footwear, clothing and apparel, fashion products, and more. Fashion Packaging Now presents in highly illustrated, full-colour detail how the brand connects with the item and with the packaging itself and offers unique insight on individual project design production strategies. The case studies are modern, contemporary examples, which also feature many well-known brands, such as Adidas, Nike, and Puma. This book will be a source of inspiration for design aficionados, advertising and merchandise managers, students, brand and retail managers, and educators in the product design and graphic design fields.