Projects
- Grandma isn't against Google. Case studyHow to demonstrate the whole Russia that global search engine returns strong local results? We set up a real life experiment where 5 famous YouTube stars traveled different parts of Russia to pay a visit to their beloved Babooshkas & compare Google search results with Babooshka search ones.
- Sberbank. Product Development CaseSberbank (the biggest Russian bank) has launched a technology of paying for lunches at school in a nice & playful way to avoid any kinds of grunge attitude, because it is important not to put pressure on kids. Thanks to “Ladoshki”, kids don’t need any cash or cards — all they need is their hand. All a kid needs to do is to hold his/her palm to the terminal at the school’s canteen. One kid even said once: Now, I feel adult, even more than my parents! Cause they can’t use it!
- Pepsi x UEFA Champions League. TVCThis campaign has been launched in Eastern Europe & CIS to announce Pepsi & UEFA Champions League partnership. The campaign was on air in Russia, Turkey, Poland, Romania, Bulgaria, Moldova, Albania, Bosnia&Herzegovina, Croatia, Kosovo, Macedonia, Montenegro, Serbia, Slovenia, Greece, Cyprus, Latvia, Lithuania, Estonia, Cz. Republic, Hungary, Slovakia, Ukraine, Belarus, Kazakhstan, Georgia, Azerbaijan, Kyrgyzstan, Armenia, Uzbekistan, Tajikistan & Turkmenistan.
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Work history
Creative DirectorGoogle
Moscow, RussiaFull Time
Creative DirectorGeometry Global
- Moscow, RussiaFull Time
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Skills
- Advertising
- Creative Advertising
- Creative Copywriting
- Creative Concept
- Campaign Creative
- Creative
- Ad Copywriting
- Ad Strategy
- Art Direction
- Photography
- Film Production
- Digital Design
- Creative Direction
Awards
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GoldGolden Drum
Sberbank Ladoshki Product. Category: Digital. Interactive tools and other digital solutions.G
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SilverGolden Drum
Sberbank Ladoshki Product. Out Of Home category, Financial & Business Services.+ Show more