About me

I’m a multi-disciplinary senior creative [art director/designer] with 5+ years creative agency experience in London. Since graduating in 2011 as one of It’s Nice That’s Graduates of the Year selection, I have built up a broad portfolio working on a large number of campaigns and creative jobs for a range of clients, including: Nike, Patagonia, Converse, Sonos, Sky, Pepsi, Discovery, Paul Smith, Warner Music & more. I studied Graphic Design at university but have since broadened creative horizons into the world of art direction, advertising and film making. I work as a multi-disciplinary designer and creative, and I’m well informed across a wide spectrum of skill-sets and creative media. Whether it’s design, art direction, copy writing, or directing, I love to work across all different media and string everything I do together with a conceptual, creative and considered approach. I’m passionate about music, and I have established a creative collective called Sad [sadstuff.com] where I freelance, directing music videos, social content, and creating album covers for a range of artists and labels. [E.g. Parlophone Records, Boiler Room, Warner Music, Rinse FM & more] I work well independently or as part of a team, and thrive on being out of my comfort zone, working in any media possible to make great creative work.

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Projects

• 5

  Pepsi Max - Chain ReactionCreated at HarrimanSteel, we made an explosive ad for Pepsi to celebrate the new year, with thousands of mousetraps and ping pong balls creating a massive chain reaction. The film got 20 million+ views across all media, and the campaign picked up a bronze Cannes Lions award in 2015.

Projects credited in

• 7

  Adidas Ultraboost 22 (female fit) Campaign@adidasrunning Dream Project. ULTRABOOST 22 (female fit) campaign on socials. I'm truly honored to contribute to making sport a more inclusive place for women, to embrace our uniqueness and diversity, and to enjoy ourselves unapologetically ❤️� #bodypostitive Massive thanks to @WeAreSocial team for making this magic possible!!
• 3

  Major League Baseball: When MLB came to Europe
• 8

  adidas: Run The GameGareth Bale runs the game on and off the field. #AlphaBOUNCE BEYOND

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Work history

Senior Creative
Apr 2012London, United KingdomFull Time

Skills

• Art Direction
• Conceptual
• Design
• Copywriting
• Advertising
• Film
• Directing
• Multidisciplinary Design
• Adobe Indesign/illustrator/photoshop

Education

(hons) Graphic Design
Sep 2008 - Jun 2011London, United Kingdom
BA Hons Graphic Design - 1st Class Honors (with Special Commendation)