Multi-disciplinary designer, specialising in content creation, social media and brand development. Passionate about environmental sustainability and ethical design.Locked Pro Plan feature
My most recent project to date is working voluntarily as the Content Creator & Social Media Manager for the non-profit organisation Ladies Wine & Design Southampton. This role involves designing and managing on-brand, daily content—such as adverts, web banners, posters and Instagram posts—and includes writing copy and selecting appropriate hashtags for optimum reach. Confident and professional liaison with the target audience, answering queries and reaching out to potential collaboration partners through social media platforms, is another responsibility of the role. The work must align to global brand guidelines set by Jessica Walsh, the founder of the organisation, which demonstrates my ability to work to a brief.
Working to briefs set by the Lush Portsmouth branch manager, Katherine Farmer, I produced training illustrations and posters for the Portsmouth store, which are placed around the stockroom to help to train permanent and temporary staff alike, helping them to retain information about the products they sell, in a memorable and engaging way. I use a combination of hand-drawn illustrations, Adobe Illustrator and Adobe Photoshop to create the designs. “Els’ work has been invaluable for the training of my team. She was able to be flexible around style without compromising on impact. She was clear with me from the start what my options were for the content we could have and communicated just as clearly all the way through. Her work is not only beautiful but the perfect foundation for the training materials involved.” —Katherine Farmer, manager of Lush Portsmouth. View images and content related to this job: https://elskenney.myportfolio.com/lush
Awarded final grades: Level 3 Diploma - Distinction Level 3 Extended Diploma - Distinction