Emma Critchfield
Available

Emma Critchfield

Community ExecutiveUnited Kingdom
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Pip Jamieson
Sophie Howe
Alexander Horne
Emma Critchfield
Available

Emma Critchfield

Community ExecutiveUnited Kingdom
About me
Intuitive Community Executive with a diverse range of campaign experience from independent businesses to global brands. Strong analytical and problem-solving skills along with the ability to create thought provoking concepts for key target audiences. Strengths in working across multiple social media platforms and design software to actively engage potential consumers, with excellent project management skills and a results driven attitude.
Projects credited in
  • German Wings
    German WingsGerman Wings became a very well known airline for all the wrong reasons. In 2015 the co-pilot of the flight took over the plane and set it to crash, killing all on board. Despite the outstanding safety records planes and flying have, it has dented the trust between the airline and their passengers. We have come up with a plan to restore the trust again and provide something no other air line offers. An in-flight app that allows you to get to know you cabin crew and pilots a little better. A prof
  • Search and Rescue
    Search and RescueThe Search and Rescue team do an incredible searching for any missing person reported to them by the police or other emergency services. The are called out without notice and give everything to search for the person who is missing come rain or shine, night or day. The Search and Rescue team are purely volunteer based and need as many people to help them out as possible. This direct mail piece will be sent out to the masses to speak to them directly and aim to get people thinking about joining. The pieces vary, but follow the same principle in that you have to 'search' for the information!
  • Rimmel
    RimmelRimmel London Nail Polish. We don't want to see perfect faces with perfect nails every time. Something a bit different can stand out more. We've given each bottle a character. Each character has a different profession which works on the nails differently, whether to guard them, strengthen them or pattern them.
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Work history
    Social Media Community Executive
    Weybridge, United KingdomFull Time
    Driving the day-to-day management of Royal Caribbean communities in the social arena. Required to assist in conceiving ideas, building content plans, crisis and issues management and executing a range of initiatives across platforms.
    Marketing Executive
    Walton-on-Thames, United KingdomFull Time
    The role primarily includes selling and promotion of products and services offered to clients as well as creating and managing specific projects. Required to update and maintain various social media and blogging websites along with taking responsibility for the analysis, review and reporting of all associated media campaigns.
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Skills
  • Advertising
  • Art Direction
  • Digital
  • Online Campaigns
  • Print Campaigns
  • Photoshop
  • Art Direction/copywriting/creative/digital/build/campaigns
  • Creative Copywriting
  • Final Cut Pro
  • Social Media Management
Education
    BA(Hons) Advertising
     - 
    Advertising Concept- Art Director
Awards
    University for the Creative Arts logo
    University for the Creative Arts logo
    AdvertisingUniversity for the Creative Arts
    Dissertation: “Combining the everyday and spectacular – The M&S way”.