Projects
- Mother's Day ConceptCreate campaign visuals for Mother's Day 2020 for The Fragrance Shop. The campaign is to include assets for; social, web, email, POS and a folded leaflet to be handed out in store. The 2020 Mother's Day Campaign for The Fragrance Shop relates to the idea that Mums are the number one person in people's lives. Mums support, encourage and push children to be and do the best they can. Hence why with this campaign, the roles have been reserved. The campaign celebrates our Mums showing that we are
- Anytime Fitness App RedesignConcept for a redesign of the interface for the Anytime Fitness app to allow for a much nicer user experience. The current app design, doesn't flow fluently which creates quite a bit of frustration when attempting to use it. I have redesigned the app in a way that I feel would be much more beneficial for the user. I had added a location section allowing the user to locate the nearest branch, as well as modernising the design in order to make it much more appealing. I have also brought the class
- Bucklow Executive Management Logo DesignDesign a new logo for Bucklow Executive Management Ltd to be used on letterheads, business cards (design required) and on a website. The business provides interim executive management resource for manufacturing engineering businesses with the target audience mainly being Chief Executive Officers of engineering companies. The logo designed is simple yet sophisticated. The use of a darker blue on a white background allows for high legibility. The icon represents the growth and strength that this
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Projects credited in
- We Are GoldThe ‘We Are Gold’ branding pitch for Leeds Arts University’s End of Year Show (2019) concept is twofold. The use of the colour gold aims to represent the gold standard of work the students are producing, while reflecting the design of the university’s new extension. The imagery features students under gold sheets as though they are artwork waiting to be revealed like in a gallery/museum.
- Teatime IdentAn ident based on the idea that people commonly treat the time between the showing of two tv shows as a time to go and make a cup of tea and have a biscuit. The creation of this ident was based on the Rube Goldberg Machines of which we chose to focus on the domino effect and what could be achieved using only biscuits.
- We Are GoldThe branding for Leeds Arts University’s End of Year Show 2019 revolves around the idea of unveiling the gold standard that the university has produced. This concept was inspired by how artwork is revealed in museums or galleries by being hidden by a sheet which is later removed for the unveiling and to build suspense.
Work history
Skills
- Adobe Creative Suite
- Adobe Illustrator
- Adobe After Effects
- Team Collaboration
- Self Starter
- Adobe Photoshop
- Illustration
- Adobe Indesign
- Time Management
- Organisation
Education
(BA hons) Graphic DesignLeeds Arts University
- Leeds, United Kingdom