About me
I'm a comms enthusiast working at the intersection of tech and education! I'm always happy to discuss or collaborate on anything related to tech news, content creation, or digital marketing.
Projects
- Digital Marketing Audit & Strategy - RW&COIn the interest of honing our marketing skills, myself and two other enthusiasts undertook an audit of the online presence of the Canadian aspirational lifestyle brand RW&CO and generated them a tailored marketing strategy. This involved auditing the quality of their existing SEO, SEM, social media, and email marketing. We revised this content and recreated sections of it to appeal afresh to their existing audience, whilst maintaining the brand's distinct visual identity. Creating user personas
- Anniversaire - UX App PrototypeAfter the problem space of forgetting important dates in the lives of friends and family was brought to my attention by a single parent in my network, I embarked on a UX Design course and built out a prototype for a digital solution. The resulting mobile app dually stores important upcoming birthdays/anniversaries and enables physical postcards to be sent to connections to commemorate these important events.
- Responsibility and Objectivity in the Conflict Photojournalism of Don McCullinThe culmination of a year's study, this dissertation explores the sixty-year career of Don McCullin. His work raises questions about the viability of objectivity during our digital age, when photo manipulation and smartphone photography are commonplace. His images also make us consider the responsibilities – both ethical and professional – of the photojournalist in conflict zones. This discussion is particularly relevant when it involves the photographing of human subjects. I argue that this
Work history
Specialist, Content and CommunicationsBrainStation
London, United KingdomFull Time
H
H
Travel EditorHer Campus Media
- Exeter, United KingdomPart Time
Dynamic and challenging content-creation role at the ‘number one new-media brand for the empowered college woman’, an online platform in eleven countries. Honed my skills in editing, proofreading, image sourcing, fact-checking and social media publicity campaigns.
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Skills
- Copywriting
- Content Creation
- Brand Communications
- SEO Campaigns
- Email Marketing
- Strategic Communications
- PR Campaigns
- Social Media Marketing
- Blog Writing
- Basic French