Esther Payne

Esther Payne

Douglas, Lanark, United Kingdom
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48

Connections
THE MASONS
Aries Moross
Camilla Mathis
Esther Payne

Esther Payne

Douglas, Lanark, United Kingdom
Projects
  • Levelling the Playingfield
    Levelling the PlayingfieldScope is a charity that exists to make this country a place where disabled people have the same opportunities as everyone else. However, through researching I discovered that they felt their reputation was damaged and weren’t achieving what they set out to. My solution was to rebrand Scope so that levelling the playingfield, achieving equal attitudes and oppurtunities for the disabled was at the core. I felt the logo and brand identity was a bit outdated so I reinforced the idea equal oppurtunit
  • Waste Not Want Not
    Waste Not Want Not‘Waste Not, Want Not’ is a campaign that endeavours to create awareness of the scale of food waste to change peoples attitudes towards throwing away food just because of what it says on the label. It more specifically targets three main foods that may appear on most weekly shopping lists - Milk, bread and egg as these have a high waste rate. The highest being bread where 24 Million slices a day are wasted! The campaign uses a bold, protest type approach positioning themselves in places where people can’t miss.
  • HELP VICTORIA SAVE ALBERT
    HELP VICTORIA SAVE ALBERTThe ‘Help Victoria Save Albert’ campaign partnered with Marks & Spencers would sell commemorative cake tins packed with a delicious Victoria sponge cake, with a proportion of the proceeds made going to the Albert Hall. The Victoria Sponge and the Royal Albert Hall go hand in hand as Victoria built the Hall in memory of her late husband Albert.
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Work history
    Intership
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    Intership
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Skills
  • Branding
  • Copywriting
  • Illustration
  • Lettering
  • Illustrator
  • Indesign
  • Photoshop
  • Campaigns
  • Graphic Design
  • Ideas
Education
    Graphic Design
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