Hi there | Hola! 👋
I am a creative and analytical thinker with expertise in brand management, event marketing, content creation, and marketing strategies.
Passionate in developing marketing strategies using technological tools and digital channels.
I love to analyze consumer behaviour and create the best customer and user experience. 💻
In my free time, I love to travel and discover new cultures!
Projects
- Gofres TerrazaGofres Terrace is a space where people can enjoy a good cup of coffee, pleasant company, and delicious waffles. I set up Gofres 6 years ago in my Hometown, overcoming significant challenges such as the pandemic. We aim for our brand to expand while supporting the environment and promoting local consumption. I'm currently working as a brand manager, project manager and working in social media channels.
Work history
G
G
Experience LeaderGrowpro Experience
Dublin, IrelandFull Time
My primary duties are
Event marketing manager and content creation for social media.
Work with CRM
Public Relationships and promote the work with local Irish businesses
Management of individual company projects
Create communities and support 500 international students living in Ireland
Create a paid social media campaign
G
G
OwnerGofres Terraza
MexicoFull Time
Some of my duties are:
Project management from conception to GTM strategy
Monitor market trends and opportunities to develop strategies
Research risk and opportunities to build growth business strategies
Analyze brand positioning and consumer insights
Develop marketing strategies to create the best customer experience
Social Media Marketing Strategies and Campaigns
Email Marketing
Skills
- Project Management
- Marketing Branding
- Digital Marketing
- Event Marketing
- Photography
- Creative Branding
- Fluent Spanish
- Fluent English
- Email Marketing
- Content Creation
Education
T
T
Master's Degree, Digital MarketingTechnological University Dublin
Dublin, Ireland
Projects:
Market research and digital marketing strategies for an Irish brand in the American market
User experience design for an Irish brand
Data analysis of the Dublin transport
Enfuse Project for an Irish brand
Planned, executed, and reported different digital marketing campaign
Podcast creation
Developed personal website blog | Advertising radio campaign for an Irish brand
Creation of creative Marketing content; videos, email marketing, infographics, and advertising post
SEO and Paid media practice
U
U
BachelorUniversidad Autónoma de Durango
- Mexico
Modules include International Marketing, International Trade, Project Management, Branding, Consumer Behavior, and International Marketing Strategies.
Projects:
Gofres Terraza Coffee; Market Research, Marketing Strategy, Brand Management, Content Creation
Marketing Strategies for Mexican Winegrowers in Panama Market
Organic Mexican Honey Market Research, Marketing Strategies, and Export in German Market
Dissertation Project; Marketing Strategy for food trucks in the Mexican Market