About me

Hi there | Hola! 👋 I am a creative and analytical thinker with expertise in brand management, event marketing, content creation, and marketing strategies. Passionate in developing marketing strategies using technological tools and digital channels. I love to analyze consumer behaviour and create the best customer and user experience. 💻 In my free time, I love to travel and discover new cultures!

QuestionsProjectsExperienceTeam

• My background is in Business and Event marketing, I would like to start as a content creator and digital marketer, any advice to start?

Projects

• Gofres TerrazaGofres Terrace is a space where people can enjoy a good cup of coffee, pleasant company, and delicious waffles. I set up Gofres 6 years ago in my Hometown, overcoming significant challenges such as the pandemic. We aim for our brand to expand while supporting the environment and promoting local consumption. I'm currently working as a brand manager, project manager and working in social media channels.

Work history

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Experience LeaderGrowpro Experience
Jun 2021Dublin, IrelandFull Time
My primary duties are Event marketing manager and content creation for social media. Work with CRM Public Relationships and promote the work with local Irish businesses Management of individual company projects Create communities and support 500 international students living in Ireland Create a paid social media campaign
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OwnerGofres Terraza
May 2017MexicoFull Time
Some of my duties are: Project management from conception to GTM strategy Monitor market trends and opportunities to develop strategies Research risk and opportunities to build growth business strategies Analyze brand positioning and consumer insights Develop marketing strategies to create the best customer experience Social Media Marketing Strategies and Campaigns Email Marketing

Skills

• Project Management
• Marketing Branding
• Digital Marketing
• Event Marketing
• Photography
• Creative Branding
• Fluent Spanish
• Fluent English
• Email Marketing
• Content Creation

Education

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Master's Degree, Digital MarketingTechnological University Dublin
Aug 2022Dublin, Ireland
Projects: Market research and digital marketing strategies for an Irish brand in the American market User experience design for an Irish brand Data analysis of the Dublin transport Enfuse Project for an Irish brand Planned, executed, and reported different digital marketing campaign Podcast creation Developed personal website blog | Advertising radio campaign for an Irish brand Creation of creative Marketing content; videos, email marketing, infographics, and advertising post SEO and Paid media practice
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BachelorUniversidad Autónoma de Durango
Jul 2012 - Dec 2017Mexico
Modules include International Marketing, International Trade, Project Management, Branding, Consumer Behavior, and International Marketing Strategies. Projects: Gofres Terraza Coffee; Market Research, Marketing Strategy, Brand Management, Content Creation Marketing Strategies for Mexican Winegrowers in Panama Market Organic Mexican Honey Market Research, Marketing Strategies, and Export in German Market Dissertation Project; Marketing Strategy for food trucks in the Mexican Market

Awards

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Speaker Dream MarkersMexican Goverment
The speaker at the Dream Markers conference talked about entrepreneurs.
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Mexican Market Representative in PanamaMexican Goverment
Project manager and marketing representative from Mexican winegrower in Panama market.