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A widely awarded brand architect and creative leader, Federico helps build successful brands that are driven by purpose and built through experiences. He leads multi-disciplinary collaborative teams in media organisations to help clarify brand purpose, devise strategies and actions to bring the brand story to life, creating meaningful experiences that build strong connections with viewers. Federico is a thoughtful and recognised voice on creative leadership, brand building, marketing, advertising, digital & social engagement, user experience and design. He gained extensive international experience building global brands by working for leading media organisations and creative agencies in the UK, Germany, France and Italy. His multiple industry recognitions include Cannes Lions, D&AD, Broadcast Awards, and over 100 Promax awards.
I set up Do&Co in January 2015 with a view to foster new collaborations with clients and partners for the development of purpose-driven, people-centric, forward-thinking brands.
Design Lion for Animal Planet Idents http://www.doand.co/#/animal-planet/
Best Broadcast Design
To celebrate the return of Bear Grylls on Discovery Channel, we created this montage of trademark Bear moments. It won a D&AD slice. Conceived and Edited by Ceri Payne at Discovery Creative London. I was ECD. http://www.doand.co/#/bear-is-back/