Projects
- What Food Means campaignThe purpose of the campaign was to raise awareness amongst European citizens from 6 of the largest EU donor markets, about the scale and impact of food aid being delivered to Ethiopian people in drought-stricken regions through a partnership between EU Humanitarian Aid and the World Food Programme in partnership with the EU. The brief was to make people in Europe aware of how the EU has enabled the World Food Programme to defeat hunger at a critical time for Ethiopia, and to show how the right partnerships and interventions can achieve more than simply saving lives: they can fuel futures, feed dreams, and sustain livelihoods.
Work history
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Account and Business Development ExecutiveM&C Saatchi World Services
London, United KingdomFull Time
- Conduct day-to-day implementation of client projects
- Provide strategic and creative input for communications campaigns
- Recently undertook a European PR and social media campaign for the UN’s World Food Programme. The campaign reached 161M people across the continent, exceeding our original target by 150%
- Write new business proposals and pitches - support management to implement business development strategy
Writer and Weekend Co-ordinator
- Madrid, SpainFull Time
- Wrote news and feature articles for the UK and US website hellomagazine.com
- Managed the company's social media channels - increasing the social media figures by over 400k within 9 months
- Involved with marketing campaigns and writing advertorials
- Translated articles (Spanish - English vice versa)
Skills
- Client Handling
- Creative Development
- Strategy Development
- Spanish
- Google Analytics
- SEO
Education
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Bachelor of Arts (BA) in Spanish Literature and Language and Film StudiesUniversity of Exeter
- Exeter, United Kingdom