Projects credited in
- Paddy Power - Royal Ascot DOOH CampaignThe campaign creative kept racegoers informed with live odds and race results. Inspired by the tongue in cheek humour synonymous with the betting brand, the creative was supported with hilarious “commuter odds” such as, “chances of her surviving a full day in those heels 80/1.” As part of the wider campaign, we delivered creative that singled out “race attendees” with copy reading “Chances of her making that train in 30 seconds, 50/1” with an arrow that tracked a woman running through the stati
- MediacomMediaCom Inspired Festival Agency Credit to Wonderland Agency Objectives & Strategy To create a socially infectious climate within leading content and connections agency MediaCom, where better performance is associated with high satisfaction and personal fulfillment. Establish a bond and sense of pride to be part of the company’s success by being an active contributor. Results Inspired by the likes of SXSW & Cannes, the team created an interactive festival for MediaCom's 1000 strong workforce. We flipped the traditional internal conference on it's head and through the use of a multiple immersive activities, injected a sense of awakening into guests showing MediaCom in it's best light.
- Life's for Sharing - T-Mobile Dance YouTube CampaignFirst UK YouTube campaign to go live with a call to action from a TV ad. Won numerous awards for T-Mobile and the creative agency. I managed the campaign from a Google / YouTube perspective from initial sales to the technical execution to get it live for the ad break during Big Brother on a Friday night.
- Fanta - Twisted CarnivalWorking closely with MediaCom, the Mill+ team led by Noel Drew and Adam Parry created this incredible immersive experience for Fanta. The challenge given to the Mill+ team was to help create a truly memorable and scary immersive experience for a fright-loving teen audience. The team designed a fully interactive theatrical show engineered to be transported to multiple locations across the UK. Actors set up the narrative for the experience, guiding visitors around a carefully designed and curated
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