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Gordon Reid

Gordon Reid

Senior Designer / Art DirectorUnited Kingdom
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Ilka & Franz
June Mineyama-Smithson
Gordon Reid

Gordon Reid

Senior Designer / Art DirectorUnited Kingdom
Professions
  • Graphic Designer
  • Illustrator
  • Art Director
LevelSenior
About me
Spanning art direction, graphic design and illustration, I’m Gordon Reid, AKA Middle Boop (don’t ask why), a London-­based, award­-winning creative. With a portfolio of work for big-name clients, smaller businesses and all things in between, I believe in helping grow and build brands through creative ideas, strong direction and superb design. Whatever the brief, by involving myself in every stage of the process from the initial spark of an idea to a projects’ final delivery, I ensure we always create something that exceeds expectations. Previous projects include everything from record sleeves to global Olympic campaigns, I’ve worked for agencies including Saatchi & Saatchi, McCann and Grey London. My client list includes the BBC, Toyota, Computer Arts, Red Bull and Warp Records, I have exhibited my work worldwide including galleries in Los Angeles, New York and Berlin and I have spoken at conferences including Grafik's Letterform Live series, London Illustration Fair and The London Design Festival at V&A. So if there’s something you think I can help with, big or small, give me a shout boop@middleboop.com. AGENCIES Saatchi & Saatchi, AMV BBDO, Proximity, Inferno Draft FCG, McCann, Grey London. CLIENTS BBC, Visa, Toyota, EE, Ariel, HSBC, Direct Line, Red Bull, Mogwai, Bombay Bicycle Club, ATP, Warp Records, Fuck Buttons, 4AD, Computer Arts, Deerhunter. FEATURES It's Nice That, Computer Arts, Design Week, Digital Arts, Grafik, Little White Lies, Abduzeedo, MTV.
QuestionsProjectsExperienceTeam
Projects
  • Be Excellent To Each other
    Be Excellent To Each otherMy latest type based poster project. The idea for this work came from my illustration for Timba Smit's recent 'Not For Rental' exhibition in which illustrators were asked to create a piece of work based around a film they loved. I'm now creating type based illustrations based around my top 80's - early 90's films all giving off a positive message.
  • Retro Film Profound Quote series
    Retro Film Profound Quote seriesArtwork created for two shows, one in New York at the Bottleneck gallery and the second at the Hero Complex Gallery in LA.
  • H2Go 2014 Campaign
    H2Go 2014 CampaignI was commissioned by New Zealand ad agency Unified Brands to come up with a new bold illustration to be created as a wrap for the water brand H2go. The last piece was created by Kate Moross so a great honour to get asked to do this piece.
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Projects credited in
  • Weird World Cup x Football Beyond Borders
    Weird World Cup x Football Beyond BordersSide hustle with Gordon Reid. We commissioned x20 creatives to design beer mats depicting their favourite World Cup moments, past and previous. The project picked up national press and went on to raise thousands for Brixton based charity Football Beyond Borders.
Work history
    S
    S
    Senior Designer & Art DirectorSaatchi & Saatchi
     - 
    Grey London logo
    Grey London logo
    Mid Weight DesignerGrey London
     - 
Skills
  • Advertising
  • Visual Arts
  • Print Design
  • Art Direction
  • Typography
  • Collage
  • Design
  • Web Design
  • Conceptual
  • Illustrator
  • Indesign
  • Photoshop
  • Vector Illustration
  • Music Advertising
  • Branding Logo Design Identity Brand Design
Education
    Grahic Image Making
     -