About me

Experienced Creative & Product Director with a 360° approach to planning, design and merchandising. I have worked in 2 sectors from Hospitality Retail design to product development as well menswear apparel across English heritage, French accessible luxury, American minimalism and Nordic Cool. I'm an all-round designer on all categories from denim to tailoring and I enjoy the full process from concept creation to strategy to final product expressions. I enjoy managing a team and I like to get stuck in to building a brand from the ground up.

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Projects credited in

• 2

  Best Of LondonTo celebrate the opening of The Hoxton Southwark, the third London hotel, Hoxton retail collaborated with the best home-grown brands in the local neighbourhood. The brands designed and created products exclusively for the London hotels. A ‘Best of London’ guide was created along with a dedicated permanent retail space in the hotel. This was my first project at Ennismore and was a great introduction to brand partners, product development and buying. The centrepiece of the guide is an illustrat

Work history

Product & Retail DirectorEnnismore
Aug 2017London, United KingdomFull Time
Responsible for all product design, concept, development and launch initiatives across the Ennismore; the Hoxton Hotels & the Gleneagles Hotel. Responsible for all retail design, development including the 1.5 ml refurbishment of the Gleneagles shopping arcade completed in December 2019 -Direct Report to the CMO-
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Head of Design MenswearNorse Projects
Mar 2016 - Aug 2017Copenhagen, DenmarkFull Time
Responsible for the concepts, design & management of the Norse Projects Menswear collection. Managing a team of 4 designers & assistants -Direct report to CD-

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Skills

• Fashion Design
• Menswear
• Strategy
• Fashion Merchandising
• Drawing
• Adobe Indesign/illustrator/photoshop
• Collection Management
• Team Managament
• Product Development
• Retail

Education

Master of Arts (Menswear Fashion)Royal College of Art
Oct 2008 - Aug 2010London, United Kingdom
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Bachelor of Arts Fashion DesignArtEZ Fashion Design
Sep 2003 - Aug 2008Arnhem, Netherlands

Awards

Conran Foundation AwardRoyal College of Art