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Hattie Clarke

Art DirectorLondon, United Kingdom
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Hattie Clarke

Art DirectorLondon, United Kingdom
Projects
  • BoseI challenged myself to create a stand alone TV spot for Bose while developing my skills on Premier Pro. I wanted to highlight Bose's main benefit as a brand - their sound quality, and highlight it in an unexpected way.
  • My heart beats for....Challenge To empower heart attack patients to continue with the aftercare recommended by their healthcare professional Insight Aftercare currently given by doctors is factual and statistical; it is less about incentive to change. Big idea Show heart attack survivors theres always something worth living for "My heart beats for..."
  • Crazy ChaosChallenge Launch the new Adidas Crazy Chaos colour-ways in JD Sports. Insight Most 18 year olds feel like they have no money. Big Idea Chaos Cash. Chaos cash is a new currency. Teenagers can earn it by being chaotic. The cash is redeemable in JD stores.
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Projects credited in
  • Leeds Arts University, BA (Hons) Creative AdvertisingThis is an outstandingly strategic and creative course that nurtures individuality through collaboration. It is designed to produce ‘Ideas That Work’ from a new wave of creative leaders in advertising. We provide the tools necessary to grow and channel creativity so that it becomes even more powerful and enjoyable. Creativity sits at the core of our proposition and feeds a common desire for originality and innovative thinking. We utilise copywriting and art-direction as a way into exploring how
Skills
  • Art Direction
  • Photography
  • Adobe Photoshop
  • Adobe Illustrator
  • Branding Design
  • Adobe Indesign
  • Adobe Lightroom
Education
    Creative AdvertisingLeeds Arts University
    Leeds, United Kingdom