I specialise in creating and executing creative marketing strategies within the fashion and lifestyle industries to create a point of difference for your brand. I have particular expertise in content and copy, humanising brands through brand storytelling. I lead creative teams across web and e-comm, email marketing, events and digital media.
Projects
- Exclusive Premiere Screening + Q&A with Broken Flames + Candid BroadsGoodBadMad are hosting a premiere screening and Q&A with Forbes 30 Under 30 Ella Greenwood, as well as with her team at Broken Flames, and female-run production company Candid Broads to celebrate their amazing new films focused on mental health.
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Projects credited in
- Connecting Creatives - LondonAt GoodBadMad, our mission is to inspire creatives by encouraging them to enter the arts through a range of accessible resources. We are a platform that supports up and comers across Film, TV, and Theatre industries with exclusive content, live interviews, podcasts, and events. Date: Tues 26th 2021 Time: 7pm Location: Dirty Martini, Hanover Square Special Guests: TBC With the success of our first two sell-out networking nights, we're bringing back the much needed and enjoyed industry event, Co5
- 'Creating Theatre' Live PanelHave you ever wondered how theatre is made? Who is involved? What goes into such magical productions - are you wondering that now? Well if so, join us for a night where we plan to discuss just that! We've got top London artistic directors and producers in the room to walk you through the top tips and tricks that make immaculate stage shows and theatre what it is. Meg Elys, GoodBadMad, will host a panel event filled with amazing theatre makers including: Josephine Burton - Artistic Director and2
- How To Be A Creative Freelancer With #FreelancersMakeTheatreWorkAt GoodBadMad, our mission is to inspire creatives by encouraging them to enter the arts through a range of accessible resources. We are a platform that supports up and comers across Film, TV, and Theatre industries with exclusive content, live interviews, podcasts, and events. Have you made the daring decision to become a creative freelancer? Are you thinking about becoming one and not sure where to start? Join us in this one-hour session as we cover your essential needs as you break into free3
- Connecting Creatives: Networking for Film, TV + Theatre ProfessionalsAt GoodBadMad, our mission is to inspire creatives by encouraging them to enter the arts through a range of accessible resources. We are a platform that supports up and comers across Film, TV, and Theatre industries with exclusive content, live interviews, podcasts, and events. Date: Wed, Aug 25 2021 Time: 7pm Location: TBD With the success of our first sell-out networking night, we're quickly bringing back the much needed and enjoyed industry event, Connecting Creatives. Now things are retu4
- TEN THINGS BBLS LOVE ON ONLOANBBLS team selected ten items we loved at the fashion rental platform Onloan. Our aim is to promote fashion rental in order to start reducing fast fashion consumption and promote smaller luxury brands that actually made the different.1
- Creatives Guiding Creatives: Breaking Into Film, TV & TheatreExclusive industry insight from some of screen and stage's biggest names in this hour screening - we're talking Bridgerton, Disney & Wicked At GoodBadMad, our mission is to inspire creatives by encouraging people to enter the arts through accessible resources. In our latest podcast season, (live as of May 17) on Apple and Spotify, we sit down with industry leaders such as the editor of Bridgerton, Wicked's Kerry Ellis, and Disney's Jamie Roberts to pull apart how they got into the industry, adv12
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Work history
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Digital Marketing ManagerPeachaus
London, United KingdomFreelance
In this role, I have overseen the creation of many of our marketing processes, most notably the execution of our influencer marketing strategy, which to date has a reach of 1.6 million with a significantly below average CPI. I have been thoroughly inspired by developing our brand community through events, partnerships and content creation. Within this role, I have also lead our content creation strategy across socials and the newsletter, whilst rigorously implementing our brand strategy across all key marketing channels.
Social Media ManagerBBLS Studio
London, United KingdomFreelance
Social Media Manager for BBLS platform- a sustainable fashion creative agency seeking to change the face of the fashion industry.
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Skills
- Knitwear Design
- Sustainable Design
- Innovation
- Problem Solving
- Fashion Design
- Fashion Assistant
- Visual Communication
- Creative Direction
- Article Writing
- Academic
Education
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BA (Hons) Fashion DesignUniversity of the West of England
Bristol, United Kingdom
Awards
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Graduate Business Start Up FundUWE Bristol
Winner of a business start up fund, incubation space, mentoring and support for sustainable knitwear label, LOOPH. Completely closed Looph, circular design that is recycled, naturally dyed, sustainable, made by women, with the potentiality to create dye gardens, support and offer education to the vulnerable, offers custom pieces, fostering a connection between designer and consumer.