I'm a graphic designer turned creative director based in Tallinn, but available in EU and US. I run a creative studio called Hmmm and mostly focus on the identity from head to toe of the brand. Hmmm Creative Studio is up for anything creative and has an infinite source of ideas & executions.
Projects
- Bonobo Tan OilCustom artwork, label design & copywriting for Bonobo native cosmetics. For more of a conservative sunbather the label illustration may seem like a sun reflection in the sea, but let's be honest for us it is a luscious tanned body under the white bright sky! Bonobo is a vegan, cruelty-free and all-natural cosmetics brand from Estonia. Photography: Tauri Mae Get the products: https://bonobo.ee/toode/tujutostevpaikeseoli https://bonobo.ee/toode/meeliergutav-paikesekaitse-oli/
- Sveta PunchAs it often is with independent clients - everything must be on a budget. It might not look so on the first sight, but having a print in only one color and using a sticker instead of printing on the can is as budget as you can go with a package. Sveta punch design gets a special kick thanks to the holographic sticker material that blends well with silver can yet come to life in the light and at the nightclub setting. For me personally it’s also important to create everything from scratch, Sveta
- Laura Nestor Photography CalendarGraphic design and illustrations for Laura Nestor Photography 2020-2021 calendar, postcards and stickers. Each month designed exclusively by hand plus the full 2021 year layout. The concept behind these graphics is to be as clear and transparent as possible in order to lead the spotlight on the photography, at the same time keeping the usability and the classic calendar user experience in mind. Important part of the design was green thinking – leaving out plastic envelope packaging and replacin
- Pille + Slava pilsnerIn a gentle way, you can shake the world. - Mahatma Gandhi Concept & Design for local Sveta bar craft pilsner beers Pille & Slava. In the era of far-right politicians taking over the parliament of liberal Estonia we created a beer that unifies genders, nationalities & orientations. Pille & Slava take back blue and red colors, Estonian national flower knapweed and give it back to the people. You don't have to hate folk who is different from You in order to love Your home. Peace out! Graphic de
- Children's SafehouseEach project I work on with Hmmm Creative Studio is of great importance to me, both ethically & creatively. Lastemaja or Children's Safehouse was one of those works that brought tears to our eyes on several occasions, don't get us wrong, the client is great, the topic was hard. A safehouse deals with legal, psychological, medical & humane assistance for kids that had rough experiences on their path. As a solution we came up with an idea of putting something that has been shattered to pieces back
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Work history
Executive Creative DirectorHmmm Creative Studio
Tallinn, EstoniaFull Time
One on one creative studio working in a team of 4 extremely well selected designers & creatives, using selection of freelancers in order to fill a variety of styles and needs (from 3D to video). Focusing on creative advertising, social media, but mostly branding.
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Senior Art DirectorTaevas Ogilvy
- Tallinn, EstoniaFull Time
Creating advertising campaigns from scratch for the biggest firms in Estonia in the best creative team at the time (Taevas Ogilvy Tallinn). From SEB BANK to Toyota.
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Skills
- 360 Branding
- Adobe Graphics
- Editorial Fashion
- Graphic Desgin
- Brand Copywriting
- Beauty Copywriting
- Blogger
- Logo Design
- Corporate Identity
- Art Direciton
Education
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BA (Hons) Graphic Design (Branding)Estonian Academy of Arts
- Tallinn, Estonia
Awards
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Bronze in BrandingADC Estonia
Bonaparte restaurant rebrand project "BONA" got yet another award, created with Hmmm Creative Studio in a team of designer Andreas Roosson and copywriter Karl Saluveer.L
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Lahti International Poster TriennialLahti International Poster Triennial
Approximately 2100 posters by almost 700 designers from around the world were submitted for to be selected to the exhibition. The Competition Committee selected 350 posters from 33 countries to be displayed in the exhibition & Black Nights Film Festival by Helene Vetik made the cut.+ Show more