Ignacio is a fashion editor and creative director based between London and Paris.
Born in Toro, Spain, he was always curious about the boundaries presented in society regarding fashion and always tried to break them when he was growing up, something that still reflects on his personal projects nowadays.
This curiosity helped him develop an amazing interest regarding different cultures, communities and subcultures, allowing him to express different social issues through his multi-dimensional perspective, with a main focus on race, sexuality, religion, sex and misconceptions of the body and the standards of beauty.
He is also a unique cross-discipline with plenty of experience in both menswear and womenswear, in both editorial and e-commerce environments, being high fashion and haute couture his forte, as he has been dealing with both since he started his journey in the fashion industry.
instagram - @ignaciodetiedra
Projects
- H&M Studio Collection - Schön SwitzerlandThis captivating fashion editorial is set amid the breathtaking landscapes of Lanzarote. This raw and unfiltered island becomes the tapestry upon which a vision unfolds, a timeless narrative woven through the very essence of simplicity. Here, the soul of the collection finds its muse in the island’s unadorned beauty. From the earthy burnt oranges of the terrains to the ethereal expanse of light blue skies, nature herself becomes the palette that harmonises with each piece, as if they were not i
- Schön Switzerland - Indira VarmaFashion editorial with actress Indira Varma for Schön Switzerland Magazine. Fashion by: Dolce & Gabbana, Christian Louboutin, Boucheron, Critter and Zhaoyi Yu. Team Credits Photographer / Creative director - Vadim Yatsun Stylist / Art director - Ignacio de Tiedra Creative director - Margo Mayor Nails - Mika Hendriks Set designer - Sam Edyn Hair stylist - Paul Donavan Make up artist - Justine Jenkins Video - Anna Nekrasova Photographer Assistants - Simeon Asenov and Leo Corfu Fashion assist
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Work history
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Stylist / Creative DirectorIgnacio de Tiedra
London, United KingdomFull Time
Fashion editorials:
· Man About Town. Louis III
· Wonderland. Terra.xyz.
· South China Moning Post. Night Vespers.
· L’Officiel Hommes Austria.
· Numéro Berlin. Elevate.
· 9/10 Magazine. Reekado Banks.
· Wonderland AW22 cover. Leo Woodall.
· Vogue Italia. Bimini special.
· Numéro Berlin. Robert Wun special
· Rollacoaster cover. SS 22.
· Wonderland cover. SS 22.
· Rollacoaster cover. AW 21.
· L’Officiel Baltic. Blue black.
· Harper’s Bazaar Vietnam.
· Hunger Magazine. Going green.
· L’Officiel Spain. The fragile.
· Schön Magazine. Ruiner.
· Developing creative and innovative editorial and campaign concepts that connect with each specific magazines’ various audiences.
· Ability to take the initial lead whilst possessing a collaborative approach working with the Photographer
& MakeUp Artists to continuously evolve and define the ultimate look and feel of all Editorial & Campaign fashion imagery.
· Strong, in-depth end-to-end knowledge of shoot logistics, pre & post production.
· Editorial spreads, e-commerce catalogues, campaigns, consultations, look-books, music videos, fashion films and press events.
Shoot Coordinator Team LeaderASOS
- London, United KingdomFreelance
· Managing a full team composed of photographer, make-up artist, hair stylist, model and fashion stylist to deliver 42 products shots per day.
· Signing-off products on a daily basis, calling any reshoots and advising on areas of improvement, ensuring the outfits are on-brand, on-trend and portray the client’s aesthetic making items look neat, appealing or symmetrical where relevant and maintaining the highest standards at all stages; Prepping, on-set & post shoot.
· Providing guidance to models and photographers in regards to posing, styling and product features.
· Revising and checking images in order to send to retouchers to be able to upload them to the clients website.
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Skills
- Fashion Styling
- Styling
- Styling Direction
- Adobe Suite
- Creative Direction
- Art Direction
- Creative Art Direction
Education
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Fashion Design Bachelor’s DegreeIED Madrid
- Madrid, Spain