About me
As a London-based graphic designer from Lisbon, I am passionate about the power of design to communicate, engage and inspire.
I specialize in print and digital design with a strong understanding of color theory, typography and layout principles, video editing, photo retouching and motion design. My designs are born out of a unique perspective on the world and a passion for creating meaningful visual stories.
Projects
- Sleep by Haruki MurakamiAs part of a university project, I was tasked to redesign the cover for my favorite book. I chose Haruki Murakami’s Sleep because it has always captivated me with its haunting and surreal imagery. Drawing inspiration from the following quote: “Then one night she wakes from a dream immobilized, and sees a gaunt old man in the shadows, he pours water on her feet,”. To create the cover design, I started with a printed sheet of paper with the word “sleep” repeated across it and a plastic sheet that
Work history
Junior Graphic DesignerHunter Boot Ltd
London, United KingdomFull Time
At Hunter boots, I collaborate with various cross-functional teams including Marketing, E-commerce, and Social Media departments. My main responsibility is to provide engaging and relevant content for the company’s global responsive websites, E-commerce marketing emails, affiliates, social media, and advertising channels.
In addition to content creation, I developed visual assets for sales and promotional initiatives, including but not limited to product launches, seasonal campaigns, and special events. My keen eye for design and creativity enabled me to create eye-catching graphics that were aligned with the brand’s values and helped to communicate key messages to the target audience.
As a key member of the team, I offered support to the Creative Director in executing art direction strategies for upcoming campaigns. My collaboration with the team led to the successful delivery of high-quality content for various channels, resulting in growth in customer engage- ment, conversion rate, and
Graphic Designer00.thestore
- London, United KingdomFreelance
I had the privilege of working with the client of 00.thestore, a carbon-neutral pop-up shop in London to develop the branding strategy and designs for the store.
I delved into market research and collaborated with the client to identify the brand’s core values and communicate them effectively to the target audience.
Based on the research findings, I developed the branding strategy and designs for the store, including the logo, printed promotional materials, and social media campaign.
This project allowed me to enhance my branding and design skills, as well as my ability to collaborate with clients to achieve shared goals. It also provided me with a deeper understanding of the retail industry, sustainability, and the importance of effective branding and marketing in driving business success.
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Skills
- Adobe Illustrator
- Adobe Photoshop
- Adobe Indesign
- Final Cut Pro
- Adobe XD
- Creative Coding