About me
10 years experience in full service integrated advertising
Global and domestic brands spanning: FMCG, fashion, retail, financial, energy, telco, public sector and charity
An enthusiast for creative process and bringing people with you along the way.
Projects credited in
- Fulfil BarsCreated the brand identity for a disruptive new confectionery brand in UK and launched with a major outdoor and paid social campaign, as well as activating it in social content and promotions. Our client had built a strong following in Ireland for the Fulfil range since its birth as a new, delicious competitor to chocolate bars. Whilst protein bars tend to aim their communications at a gym going, high performance segment of the market, I focussed on an audience definition that brought people t
Skills
- People Development
- Advertising
- Brands
- 360 Campaigns
- Ad Campaigns
- Client Service
- New Business
- Pitching
- Creative
- Account Management
Education
U
U
2:1 BA (Hons) American Studies with a Year in the USAUniversity of Nottingham
Nottingham, United Kingdom
4 year course
Interdisciplinary study: Literature, History and History of Art & Visual Culture
Year abroad at UCSC to research independent study topic: The branding of California